{"id":22022,"date":"2020-04-28T13:32:58","date_gmt":"2020-04-28T20:32:58","guid":{"rendered":"https:\/\/www.joico.lat\/?page_id=22022"},"modified":"2021-11-12T17:02:29","modified_gmt":"2021-11-13T01:02:29","slug":"double-process-blonding","status":"publish","type":"page","link":"https:\/\/www.joico.lat\/en\/double-process-blonding\/","title":{"rendered":"Double Process Blonding"},"content":{"rendered":"

[vc_row css=”.vc_custom_1570660748530{margin-top: 100px !important;}”][vc_column][vc_custom_heading text=”Secret Weapons for Perfect Platinum Blondes” font_container=”tag:h3|font_size:45|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_row_inner css=”.vc_custom_1570660632155{padding-top: 50px !important;}”][vc_column_inner width=”1\/3″][vc_single_image image=”12648″ img_size=”full” alignment=”center” style=”vc_box_outline” add_caption=”yes”][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_custom_heading text=”Blonde Life Double Process Blonding” font_container=”tag:h4|text_align:left|color:%23333333″ use_theme_fonts=”yes”][vc_column_text]There\u2019s nothing more \u201cuplifting\u201d and glam than perfect platinum-blonde hair color \u2013shiny, chic, and eternally feminine. And with Joico International Guest Artist, Cherry Petenbrink\u2019s secret-weapon technique, you\u2019ll never compromise the health of delicate double-processed hair. Using Defy Damage Pro Series<\/a> and Blonde Life Quick Tone<\/a>, Cherry nails a luscious Level 9\/10 champagne shade that\u2019s strong, healthy, and lifted to new heights.[\/vc_column_text][vc_custom_heading text=”In this video, you\u2019ll learn:” font_container=”tag:h5|text_align:left” use_theme_fonts=”yes”][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-check2%22%2C%22text%22%3A%22Master%20quick%2C%20impactful%20techniques%20to%20ensure%20even%2C%20flawless%20results%20for%20all%20of%20your%20Double%20Process%20Blondes%22%7D%2C%7B%22icon%22%3A%22fa-check2%22%2C%22text%22%3A%22Incorporate%20versatile%20contrast%20balayage%20techniques%20that%20can%20be%20customized%20to%20modernize%20your%20double-process%20blondes%22%7D%2C%7B%22icon%22%3A%22fa-check2%22%2C%22text%22%3A%22Learn%20how%20to%20tone%20and%20process%20for%20all%20types%20of%20blonde%20results%20in%205%20minutes%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1577400840321{margin-bottom: 40px !important;}”][vc_column_inner][vc_video link=”https:\/\/www.youtube.com\/watch?v=t-M36fkkQB0″ align=”center” css=”.vc_custom_1584724296278{padding-top: 30px !important;}”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][cesis_line_divider pos=”cesis_line_d_left” color=”#333333″][vc_row_inner css=”.vc_custom_1577400816723{padding-top: 60px !important;}”][vc_column_inner width=”1\/3″][vc_single_image image=”21979″ img_size=”full” alignment=”center”][vc_column_text font_size=”22px” css=”.vc_custom_1573068451385{padding-top: 0px !important;}”]<\/p>\n

BEFORE<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”21977″ img_size=”full” alignment=”center”][vc_column_text font_size=”22px” css=”.vc_custom_1573068445616{padding-top: 0px !important;}”]<\/p>\n

AFTER<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”21975″ img_size=”full” alignment=”center”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_custom_heading text=”Double Process Blonding with Blonde Life Step-by-Step” font_container=”tag:h3|text_align:center” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1583441738070{margin-top: 60px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1583442313486{margin-bottom: 20px !important;}”]There\u2019s nothing more \u201cuplifting\u201d and glam than perfect platinum-blonde hair color \u2013 shiny, chic, and eternally feminine. And with Joico International Guest Artist, Cherry Petenbrink\u2019s secret-weapon technique, you\u2019ll never compromise the health of delicate double-processed hair. Using Defy Damage Pro Series and Blonde Life Quick Tones, Cherry nails a luscious Level 9\/10 champagne shade that\u2019s strong, healthy, and lifted to new heights.<\/p>\n

[\/vc_column_text][cesis_icon_box box_top=”50px” box_bottom=”50px” box_left=”50px” box_right=”50px” position=”i_left” i_space=”30″ heading=”FORMULAS” heading_space=”22″ use_editor=”yes” icon_color=”#333333″ icon=”fa-lab” g_box_separator=”” g_icon_separator=”” g_heading_separator=”” g_text_separator=”” g_button_separator=”” g_module_separator=”” c_box_separator=”” c_icon_separator=”” c_heading_separator=”” c_text_separator=”” t_heading_separator=”” t_text_separator=””]PREP:<\/strong> Defy Damage ProSeries 1:<\/a> Bond-Protecting Color Optimizer Spray<\/p>\n

FORMULA 1<\/strong>: Blonde Life Cr\u00e8me Lightener<\/a> with 10 Volume LumiShine Developer<\/p>\n

FORMULA 2:<\/strong> Blonde Life Cr\u00e8me Lightener with 20 Volume LumiShine Developer<\/p>\n

FORMULA 3<\/strong>: Blonde Life Quick Tone<\/a> Liqui-Cr\u00e8me Toner Sand + Violet with 5 Volume LumiShine Developer<\/p>\n

FORMULA 4:<\/strong> Blonde Life Quick Tone Liqui-Cr\u00e8me Toner Silver + Violet + Clear with 5 Volume LumiShine Developer<\/p>\n

POST<\/strong>: Defy Damage ProSeries 2: Bond-Strengthening Color Treatment[\/cesis_icon_box][vc_row_inner css=”.vc_custom_1582654398270{margin-top: 50px !important;}”][vc_column_inner width=”1\/3″][vc_single_image image=”22023″ img_size=”full” alignment=”center”][vc_column_text]STEP 1:<\/strong><\/span>
\nPrep and protect the hair with Joico Defy Damage ProSeries 1. Shake the can vigorously then spray in short bursts onto two-inch sections of hair in a downward motion. Comb the hair for even distribution.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”22025″ img_size=”full” alignment=”center”][vc_column_text]STEP 2:<\/strong><\/span>
\nSection the hair into 4 equal quadrants. Apply Formula 1 to the new growth area throughout the head starting in the front.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”22027″ img_size=”full” alignment=”center”][vc_column_text]STEP 3:<\/strong><\/span>
\nApply Formula 2 to the rest of the hair. Process until the hair reaches a level 9. Shampoo with Defy Damage Protective Shampoo and towel dry.<\/p>\n

Tip:<\/strong> check the lift throughout the process. If you need to rinse, shampoo and reapply, do so while checking and maintaining the integrity of the hair.<\/em>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1582654409961{margin-top: 25px !important;}”][vc_column_inner width=”1\/3″][vc_single_image image=”22029″ img_size=”full” alignment=”center”][vc_column_text]STEP 4:<\/strong><\/span>
\nTowel dry the hair to remove excess water to get ready for the toning process.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”22031″ img_size=”full” alignment=”center”][vc_column_text]STEP 5:<\/strong><\/span>
\nSection the overcut from the undercut along the parietal ridge. Apply Toner Formula 3 to the entire bottom of the undercut.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”22033″ img_size=”full” alignment=”center”][vc_column_text]STEP 6:<\/strong><\/span>
\nApply Toner Formula 3 to the overcut in a shadow root application.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1582654414117{margin-top: 25px !important;}”][vc_column_inner width=”1\/3″][vc_single_image image=”22035″ img_size=”full” alignment=”center”][vc_column_text]STEP 7:<\/strong><\/span><\/p>\n

Apply Toner Formula 4 to the rest of the hair. Process for up to 5 minutes or until a pale cool blonde tone is reached. Rinse and shampoo with Blonde Life Violet Shampoo and Conditioner. Dry the hair completely smooth.<\/p>\n

Tip:<\/strong> Applying a toner with a bottle applicator allows for quick application.<\/em><\/p>\n

Connect the sides in the rest of the section by taking a diagonal back parting and cutting to your guideline elevating the hair 90 degrees.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][\/vc_column_inner][vc_column_inner width=”1\/3″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1583432694708{margin-top: 50px !important;}”][vc_column width=”1\/2″][vc_custom_heading text=”Products Used” font_container=”tag:p|font_size:22|text_align:center” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_row_inner][vc_column_inner width=”1\/2″][vc_single_image image=”21962″ img_size=”medium” alignment=”center” style=”vc_box_outline” onclick=”custom_link” css=”.vc_custom_1588105885343{margin-bottom: 8px !important;}” link=”https:\/\/www.joico.lat\/en\/pro-color\/blonde-life\/”][vc_column_text]<\/p>\n

Blonde Life Pro Color<\/strong><\/a><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”16033″ img_size=”medium” alignment=”center” style=”vc_box_outline” onclick=”custom_link” css=”.vc_custom_1588105901851{margin-bottom: 8px !important;}” link=”https:\/\/www.joico.lat\/en\/pro-care\/defy-damage-pro-series\/”][vc_column_text]<\/p>\n

Defy Damage Pro Series<\/strong><\/a><\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/2″][vc_custom_heading text=”Technical Charts” font_container=”tag:p|font_size:22|text_align:left” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_row_inner][vc_column_inner width=”1\/2″][vc_single_image image=”20715″ img_size=”full” alignment=”center” style=”vc_box_outline” onclick=”custom_link” css=”.vc_custom_1588105933707{margin-bottom: 8px !important;}” link=”https:\/\/www.joico.lat\/wp-content\/uploads\/2019\/11\/joi-color-systems-lightener-chart-.pdf”][vc_column_text]<\/p>\n

Lighteners Chart<\/strong><\/a><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1583432694708{margin-top: 50px !important;}”][vc_column width=”1\/4″][vc_single_image image=”21925″ img_size=”medium” style=”vc_box_shadow_border”][\/vc_column][vc_column width=”1\/2″][vc_custom_heading text=”Get The Cut Technique for the “Double Processed Blonding“ Hair Color” font_container=”tag:p|font_size:22|text_align:left” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_column_text]Shorter and softer than your run-of-the-mill undercut, this look glows with subtlety; in fact, only when you lift the back layers do you start to see the undercut elements.[\/vc_column_text][vc_column_text]> Downtown Undercut<\/a><\/strong>[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” min_height=”180″ content_placement=”middle” css=”.vc_custom_1562802176703{margin-top: 75px !important;background-color: #f4f4f4 !important;}”][vc_column][cesis_button button_text=”More Virtual Education Tutorials” link=”https:\/\/www.joico.lat\/en\/education-on-demand\/virtual-classroom\/” button_pos=”center” button_size=”cesis_button_custom” button_width=”270px” button_height=”55px” button_border=”1″ button_radius=”3″ hover=”shine” css_animation=”zoomIn” margin_top=”20″ margin_bottom=”20″ button_text_color=”#333333″ button_bg_color=”#f4f4f4″ button_border_color=”#333333″ h_button_text_color=”#ffffff” h_button_bg_color=”#212121″ h_button_border_color=”#212121″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css=”.vc_custom_1570660748530{margin-top: 100px !important;}”][vc_column][vc_custom_heading text=”Secret Weapons for Perfect Platinum Blondes” font_container=”tag:h3|font_size:45|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_row_inner css=”.vc_custom_1570660632155{padding-top: 50px !important;}”][vc_column_inner width=”1\/3″][vc_single_image image=”12648″ img_size=”full” alignment=”center” style=”vc_box_outline” add_caption=”yes”][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_custom_heading text=”Blonde Life Double Process Blonding” font_container=”tag:h4|text_align:left|color:%23333333″ use_theme_fonts=”yes”][vc_column_text]There\u2019s nothing more \u201cuplifting\u201d and glam than perfect platinum-blonde hair color \u2013shiny, chic, and eternally feminine. And with Joico International Guest Artist, Cherry Petenbrink\u2019s secret-weapon technique, […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-22022","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/22022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/comments?post=22022"}],"version-history":[{"count":0,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/22022\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media?parent=22022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}