{"id":24519,"date":"2021-07-14T10:15:54","date_gmt":"2021-07-14T17:15:54","guid":{"rendered":"https:\/\/www.joico.lat\/?page_id=24519"},"modified":"2021-07-14T10:15:54","modified_gmt":"2021-07-14T17:15:54","slug":"vero-k-pak-blue-ash","status":"publish","type":"page","link":"https:\/\/www.joico.lat\/en\/pro-color\/vero-k-pak-blue-ash\/","title":{"rendered":"Vero K-PAK Blue Ash"},"content":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1625160178922{background-color: #f8f8f8 !important;}”][vc_column css=”.vc_custom_1518458592921{padding-bottom: 40px !important;}”][vc_single_image image=”24534″ img_size=”medium” alignment=”center” css=”.vc_custom_1626282799306{margin-top: 75px !important;margin-bottom: 15px !important;}”][vc_custom_heading text=”BLUE ASH SERIES” font_container=”tag:h1|font_size:70|text_align:center|color:%23607baa|line_height:1.2″ text_resize=”yes” text_minimum=”40″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1″ use_theme_fonts=”yes” css_animation=”fadeIn” delay=”400″ css=”.vc_custom_1625160328484{margin-top: 25px !important;}”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_single_image image=”24532″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”18px” line_height=”1.8em” css=”.vc_custom_1625162099205{padding-top: 35px !important;}” font_color=”#505050″]<\/p>\n

Ready to see what a little blue will do? With Vero K-PAK\u2019s NEW Blue Ash Series<\/strong>, you\u2019ll have the power to create cool-as-can-be blonde and brunette looks without an ounce of unwelcome warmth. In a single service, those unwanted brassy tones are instantly neutralized and countered with a targeted blue-hued base; while the formula, containing our exclusive Quadramine\u00ae Complex, helps deliver luxe, healthy-looking hair.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625160783742{margin-top: 45px !important;}”][vc_column width=”1\/2″][vc_column_text font_size=”30px” css=”.vc_custom_1625160722710{margin-top: 20px !important;margin-bottom: 8px !important;}” font_color=”#607baa”]Why You’ll Love It<\/strong>[\/vc_column_text][cesis_icon_list space=”15″ css_animation=”fadeInUp” margin_top=”30″ margin_bottom=”40″ heading_color=”#505050″ h_heading_color=”#505050″ text_color=”#505050″ icon_color=”#505050″ h_icon_color=”#505050″ h_f_size=”18px” h_f_weight=”400″ h_t_transform=”none” t_f_size=”18px” values=”%5B%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22Cools%20unwanted%20warmth%20and%20brassiness%22%7D%2C%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22Helps%20repair%20and%20protect%20with%20Quadramine%C2%AE%20Complex%22%7D%2C%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22Intermixable%20pure%20tone%20shades%20for%20amazing%20artistic%20freedom%20and%20creative%20shade%20possibilities%22%7D%2C%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22Delivers%20healthy-looking%2C%20long-lasting%20color%20results%22%7D%5D”][\/vc_column][vc_column width=”1\/2″][vc_column_text font_size=”30px” css=”.vc_custom_1625160732993{margin-top: 20px !important;margin-bottom: 8px !important;}” font_color=”#607baa”]Ideal When
\n<\/strong>[\/vc_column_text][cesis_icon_list space=”15″ css_animation=”fadeInUp” margin_top=”30″ margin_bottom=”40″ heading_color=”#505050″ h_heading_color=”#505050″ text_color=”#505050″ icon_color=”#505050″ h_icon_color=”#505050″ h_f_size=”18px” h_f_weight=”400″ h_t_transform=”none” t_f_size=”18px” values=”%5B%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22You%20want%20the%20artistic%20freedom%20to%20create%20cool%2C%20blue%20ash-based%20color%20creations%22%7D%2C%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22You%20want%20to%20lock%20in%20vibrancy%20and%20shine%22%7D%2C%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22You%20want%20to%20help%20reconstruct%20each%20strand%20for%20healthy-looking%20hair%20after%20every%20single%20service%22%7D%2C%7B%22icon%22%3A%22fa-heart2%22%2C%22text%22%3A%22Delivers%20healthy-looking%2C%20long-lasting%20color%20results%22%7D%5D”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625096677544{margin-top: 75px !important;}”][vc_column][vc_custom_heading text=”New Shades” font_container=”tag:p|font_size:40|text_align:left|color:%23607baa|line_height:1″ letter_spacing=”1″ use_theme_fonts=”yes”][cesis_line_divider pos=”cesis_line_d_left” color=”#607baa” margin_top=”25″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625160795405{margin-top: 75px !important;}”][vc_column width=”1\/2″][vc_single_image image=”24530″ img_size=”large”][\/vc_column][vc_column width=”1\/2″][vc_row_inner][vc_column_inner width=”1\/2″][vc_single_image image=”24528″ img_size=”full” alignment=”center” css=”.vc_custom_1626282826613{margin-bottom: 10px !important;}”][vc_column_text]<\/p>\n

6BA<\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”24526″ img_size=”full” alignment=”center” css=”.vc_custom_1626282834760{margin-bottom: 10px !important;}”][vc_column_text]<\/p>\n

7BA<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/2″][vc_single_image image=”24524″ img_size=”full” alignment=”center” css=”.vc_custom_1626282842656{margin-bottom: 10px !important;}”][vc_column_text]<\/p>\n

8BA<\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”24522″ img_size=”full” alignment=”center” css=”.vc_custom_1626282849035{margin-bottom: 10px !important;}”][vc_column_text]<\/p>\n

9BA<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625096677544{margin-top: 75px !important;}”][vc_column][vc_custom_heading text=”Now Let’s Use It” font_container=”tag:p|font_size:40|text_align:left|color:%23607baa|line_height:1″ letter_spacing=”1″ use_theme_fonts=”yes”][cesis_line_divider pos=”cesis_line_d_left” color=”#607baa” margin_top=”25″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625162485271{margin-top: 55px !important;}”][vc_column width=”1\/2″][vc_single_image image=”24520″ img_size=”full” alignment=”center” style=”vc_box_shadow_border” css_animation=”fadeIn”][\/vc_column][vc_column width=”1\/2″][vc_custom_heading text=”Timing & Mixing Instructions” font_container=”tag:p|font_size:22|text_align:left|color:%23607baa” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_column_text line_height=”1.5em” css=”.vc_custom_1625162551309{margin-bottom: 15px !important;}”]Mix 1 part Vero K-PAK Color to 1 part Vero K-PAK Color Veroxide
\nNote:<\/strong> The Blue Ash Series is not intended to cover gray. The Blue Ash shades should not be used alone on bleached or very porous hair due to unpredictable color results.
\nTiming[\/vc_column_text][cesis_icon_list space=”15″ values=”%5B%7B%22icon%22%3A%22fa-clock2%22%2C%22text%22%3A%2210%20Volume%20Veroxide%20(3%25)%20%2B%20Vero%20K-PAK%20Permanent%20Color%2025-35%20Minutes%20%E2%80%93%20do%20not%20use%20heat%22%7D%2C%7B%22icon%22%3A%22fa-clock2%22%2C%22text%22%3A%2220%20Volume%20Veroxide%20(3%25)%20%2B%20Vero%20K-PAK%20Permanent%20Color%2035-45%20Minutes%20%E2%80%93%20do%20not%20use%20heat%22%7D%2C%7B%22icon%22%3A%22fa-clock2%22%2C%22text%22%3A%2230%20Volume%20Veroxide%20(3%25)%20%2B%20Vero%20K-PAK%20Permanent%20Color%2045-55%20Minutes%20%E2%80%93%20do%20not%20use%20heat%22%7D%2C%7B%22icon%22%3A%22fa-clock2%22%2C%22text%22%3A%2240%20Volume%20Veroxide%20(3%25)%20%2B%20Vero%20K-PAK%20Permanent%20Color%2055-65%20Minutes%20%E2%80%93%20do%20not%20use%20heat%22%7D%5D”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1625162422448{margin-top: 35px !important;}”]Post Color Service:<\/strong> Vero K-PAK Color does NOT need to be shampooed after processing. Simple rinse well, towel-dry, then apply K-PAK Cuticle Sealer for 5 minutes. Rinse and towel-dry again. Apply K-PAK Hydrator, leave in for 5 minutes, then rinse.<\/p>\n

Defy Damage Service<\/strong>: For bond-strengthening damage prevention and color protection, use Joico Defy Damage ProSeries 1 before color service and Joico Defy Damage ProSeries 2 as a post-service treatment.[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=”yes” css=”.vc_custom_1626282867555{margin-top: 75px !important;}”][vc_column][vc_custom_heading text=”FORMULAS & STEP-BY-STEP” font_container=”tag:p|font_size:40|text_align:left|color:%23607baa|line_height:1″ letter_spacing=”1″ use_theme_fonts=”yes”][cesis_line_divider pos=”cesis_line_d_left” color=”#607baa” margin_top=”25″][\/vc_column][\/vc_row][vc_row disable_element=”yes” css=”.vc_custom_1626282872109{margin-top: 55px !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1625162018526{margin-bottom: 35px !important;}”][vc_custom_heading text=”Blue Ash Color Melt Color Correction” font_container=”tag:p|font_size:22|text_align:left” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1625100750904{margin-bottom: 8px !important;}”][vc_custom_heading text=”with Ricardo Santiago” font_container=”tag:p|font_size:18px|text_align:left” use_theme_fonts=”yes”][vc_single_image image=”42389″ img_size=”full” alignment=”center” style=”vc_box_shadow_border” css_animation=”fadeIn”][cesis_button button_text=”FORMULA & STEP-BY-STEP HERE” link=”https:\/\/www.joico.com\/education-on-demand\/vero-k-pak-color-classes\/blue-ash-color-melt-color-correction\/” button_size=”cesis_button_medium” button_border=”1″ button_text_color=”#607baa” button_bg_color=”#ffffff” button_border_color=”#607baa” h_button_text_color=”#ffffff” h_button_bg_color=”#607baa” h_button_border_color=”#607baa”][\/vc_column][vc_column width=”1\/2″][vc_custom_heading text=”Warm Banding Color Correction” font_container=”tag:p|font_size:22|text_align:left” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1625102741997{margin-bottom: 8px !important;}”][vc_custom_heading text=”with Larisa Love” font_container=”tag:p|font_size:18px|text_align:left” use_theme_fonts=”yes”][vc_single_image image=”42420″ img_size=”full” alignment=”center” style=”vc_box_shadow_border” css_animation=”fadeIn”][cesis_button button_text=”FORMULA & STEP-BY-STEP HERE” link=”https:\/\/www.joico.com\/education-on-demand\/vero-k-pak-color-classes\/warm-banding-color-correction-with-larisa-love\/” button_size=”cesis_button_medium” button_border=”1″ button_text_color=”#607baa” button_bg_color=”#ffffff” button_border_color=”#607baa” h_button_text_color=”#ffffff” h_button_bg_color=”#607baa” h_button_border_color=”#607baa”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625096677544{margin-top: 75px !important;}”][vc_column][vc_custom_heading text=”FAQ” font_container=”tag:p|font_size:40|text_align:left|color:%23607baa|line_height:1″ letter_spacing=”1″ use_theme_fonts=”yes”][cesis_line_divider pos=”cesis_line_d_left” color=”#607baa” margin_top=”25″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625083039260{margin-top: 50px !important;}”][vc_column][vc_tta_accordion style=”modern” shape=”square” active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”Can these shades be intermixed with other shades in the Vero K-PAK palette?” tab_id=”1551633485740-aa421190-08cd”][vc_column_text]Yes, the Vero K-PAK Blue Ash shades can be intermixed with other Vero K-PAK shades for color customization.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”Will Blue Ash shades neutralize unwanted brassy undertones?” tab_id=”1551634657841-e75fb7f1-5ace”][vc_column_text]Yes, our Blue Ash Series is designed to neutralize hair\u2019s natural remaining pigment and to impart[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”Can Vero K-PAK Blue Ash shades be used alone for gray coverage?” tab_id=”1551746521239-9a8832ab-2837″][vc_column_text]This is not recommended unless a high-fashion result is the goal.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”How would I cover gray using these shades?” tab_id=”1551746587479-3a131f44-b579″][vc_column_text]Blue Ash shades are not intended for gray coverage. However, if a client is over 25% gray, then the same
\npercentage of N or B series should be added to the color formula to ensure sufficient gray coverage.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”Can I use this series on prelightened hair?” tab_id=”1551746632818-e348ae5c-8993″][vc_column_text]No, due to unpredictable color results.[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” min_height=”180″ content_placement=”middle” css=”.vc_custom_1625162024164{margin-top: 100px !important;background-color: #f4f4f4 !important;}”][vc_column width=”3\/4″][vc_custom_heading text=”Download Vero K-PAK Color Blue Ash Fact Sheet” font_container=”tag:h4|font_size:18|text_align:left|color:%23333333|line_height:1.2em” text_resize=”yes” text_minimum=”12″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1625162027771{margin-bottom: 0px !important;padding-top: 20px !important;}”][\/vc_column][vc_column width=”1\/4″][cesis_button button_text=”Fact Sheet” link=”https:\/\/www.joico.lat\/wp-content\/uploads\/2021\/07\/vero-kpak-blue-ash-fact-sheet.pdf” target=”_blank” button_pos=”cesis_button_right” button_size=”cesis_button_custom” button_width=”270px” button_height=”55px” button_border=”1″ button_radius=”3″ use_icon=”yes” icon_pos=”cesis_button_icon_right” hover=”shine” css_animation=”zoomIn” margin_top=”20″ margin_bottom=”20″ button_text_color=”#333333″ button_bg_color=”#f4f4f4″ button_border_color=”#333333″ h_button_text_color=”#ffffff” h_button_bg_color=”#212121″ h_button_border_color=”#212121″ icon=”fa-file-pdf-o”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1625160178922{background-color: #f8f8f8 !important;}”][vc_column css=”.vc_custom_1518458592921{padding-bottom: 40px !important;}”][vc_single_image image=”24534″ img_size=”medium” alignment=”center” css=”.vc_custom_1626282799306{margin-top: 75px !important;margin-bottom: 15px !important;}”][vc_custom_heading text=”BLUE ASH SERIES” font_container=”tag:h1|font_size:70|text_align:center|color:%23607baa|line_height:1.2″ text_resize=”yes” text_minimum=”40″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1″ use_theme_fonts=”yes” css_animation=”fadeIn” delay=”400″ css=”.vc_custom_1625160328484{margin-top: 25px !important;}”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_single_image image=”24532″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”18px” line_height=”1.8em” css=”.vc_custom_1625162099205{padding-top: 35px !important;}” font_color=”#505050″] Ready to see what a little blue will do? With Vero K-PAK\u2019s NEW Blue Ash […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":12694,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24519","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/24519","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/comments?post=24519"}],"version-history":[{"count":0,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/24519\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/12694"}],"wp:attachment":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media?parent=24519"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}