{"id":24923,"date":"2022-01-26T09:10:22","date_gmt":"2022-01-26T17:10:22","guid":{"rendered":"https:\/\/www.joico.lat\/?page_id=24923"},"modified":"2025-10-21T10:29:16","modified_gmt":"2025-10-21T17:29:16","slug":"blonde-life","status":"publish","type":"page","link":"https:\/\/www.joico.lat\/en\/pro-care\/blonde-life\/","title":{"rendered":"Blonde Life"},"content":{"rendered":"

[vc_row css=”.vc_custom_1626375116987{margin-top: 45px !important;}”][vc_column][vc_custom_heading text=”BLONDE LIFE” font_container=”tag:h1|font_size:75|text_align:center|color:%239d8d67|line_height:1.2″ text_resize=”yes” text_minimum=”24″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”-1″ use_theme_fonts=”yes” css_animation=”none” delay=”400″ css=”.vc_custom_1646434603554{margin-top: 50px !important;margin-bottom: 8px !important;}”][vc_custom_heading text=”A glistening collection of blonde-focused products designed specifically to protect, detoxify, and bump up the brilliance and strength of hair that you\u2019ve bleached, double-processed, or lifted to new heights. Send clients home with this care regimen and you\u2019ll also be preventing environmental damage and off-tones until their next salon visit.” font_container=”tag:h3|font_size:20|text_align:center|color:%23555555|line_height:1.2em” letter_spacing=”1″ use_theme_fonts=”yes” css_animation=”none” delay=””][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” el_id=”NEW”][vc_column][vc_single_image image=”31525″ img_size=”full” alignment=”center” css=””][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626375373833{margin-top: 100px !important;}”][vc_column][vc_column_text font_size=”40px” line_height=”1″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1.2″ font_color=”#9d8d67″]<\/p>\n

Brightening Shampoo
\n<\/strong><\/p>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1705446749207{margin-bottom: 0px !important;}”][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626375236120{margin-top: 45px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Gently%20cleanses%20with%20rich%20lather%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Free%20of%20SLS%2FSLES%20Sulfates*%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Added%20softness%20and%20smoothness%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Keeps%20blondes%20bright%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][vc_empty_space height=”10px”][vc_column_text font_size=”12px” line_height=”16px” css=””]*Sodium Lauryl Sulfate\/Sodium Laureth Sulfate[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32159″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32163″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32161″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32165″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626473144820{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner css=”.vc_custom_1626473159943{padding-bottom: 25px !important;}”][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”300″ heading=”ARGININE” text=”A naturally occurring amino acid crucial to hair\u2019s strength. Products that include Arginine help protect hair and rebuild it from the inside out.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24932″ image_size=”300″ heading=”TAMANU OIL” text=”A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24934″ image_size=”300″ heading=”MONOI OIL” text=”A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#E3E5E8″ it_t_color=”#3A3B3C” it_p_color=”#3A3B3C” it_b_color=”#E3E5E8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Water\/Aqua\/Eau, Sodium C14-16 Olefin Sulfonate, Isopropylamine Dodecylbenzenesulfonate, Cocamide MIPA, Decyl Glucoside, Glycol Stearate, Glyceryl Caprylate\/Caprate, Phenoxyethanol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil, Calophyllum Inophyllum Seed Oil, Cocos Nucifera (Coconut) Oil, Arginine HCl, Gardenia Taitensis Flower Extract, Sorbitol, Divinyldimethicone\/Dimethicone Copolymer, Bis-Cetearyl Amodimethicone, Polyquaternium-10, PEG-150 Distearate, Citric Acid, Silicone Quaternium-16, Tetrasodium Glutamate Diacetate, PEG-4 Laurate, Amodimethicone, PEG-90M, Ceteareth-7, Ceteareth-25, C12-13 Pareth-23, C12-13 Pareth-3, Undeceth-11, Butyloctanol, C11-15 Pareth-7, Undeceth-5, Laureth-9, Glycerin, Trideceth-12, Phosphatidylcholine, Benzyl Alcohol, Iodopropynyl Butylcarbamate, Methylchloroisothiazolinone, Methylisothiazolinone, Salicylic Acid, Sorbic Acid, Sodium Hydroxide, Limonene, Geraniol, Fragrance\/Parfum.[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626473154882{padding-top: 55px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380698827{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20wet%20hair.%20Work%20into%20a%20rich%20lather.%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Rinse%20and%20repeat%20if%20necessary.%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626396682201{margin-top: 50px !important;}”][vc_column][vc_video link=”https:\/\/youtu.be\/1CssKsslIaM”][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”40px” line_height=”1″ letter_spacing=”1.2″ font_color=”#9d8d67″]<\/p>\n

BRIGHTENING CONDITIONER<\/strong><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626393883985{margin-top: 45px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Deeply%20nourishes%20bleached%2C%20double-processed%2C%20or%20high-lifted%20blonde%20hair%20without%20weight%20%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Keeps%20hair%20polished%20and%20bright%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Instantly%20detangles%20%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32159″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32163″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32161″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32165″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32173″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner css=”.vc_custom_1626473196423{padding-bottom: 25px !important;}”][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”300″ heading=”ARGININE” text=”A naturally occurring amino acid crucial to hair\u2019s strength. Products that include Arginine help protect hair and rebuild it from the inside out.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24932″ image_size=”300″ heading=”TAMANU OIL” text=”A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24934″ image_size=”300″ heading=”MONOI OIL” text=”A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#E3E5E8″ it_t_color=”#3A3B3C” it_p_color=”#3A3B3C” it_b_color=”#E3E5E8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Water\/Aqua\/Eau, Cetearyl Alcohol, Behentrimonium Chloride, Isopropyl Palmitate, Stearyl Alcohol, Propylene Glycol, Phenoxyethanol, Ethylhexyl Olivate, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil, Calophyllum Inophyllum Seed Oil, Gardenia Taitensis Flower Extract, Bisamino PEG\/PPG-41\/3 Aminoethyl PG-Propyl Dimethicone, Dipropylene Glycol, Cetyl Esters, Arginine HCl, Bis-Ethyl(isostearylimidazoline) Isostearamide, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-37, Tetrasodium Glutamate Diacetate, Propylene Glycol Dicaprylate\/Dicaprate, PEG-4 Laurate, PEG-14M, Styrene\/Butadiene Copolymer, Squalane, Phosphatidylcholine, Citric Acid, PPG-1 Trideceth-6, Isopropyl Alcohol, Sodium Hydroxide, Iodopropynyl Butylcarbamate, Limonene, Geraniol, Fragrance\/Parfum.[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380711694{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20freshly%20washed%2C%20damp%20hair.%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Allow%20to%20absorb%20for%20one%20to%20two%20minutes.%20Rinse.%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626396682201{margin-top: 50px !important;}”][vc_column][vc_video link=”https:\/\/youtu.be\/QgotFuA6QSI”][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”40px” line_height=”1″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1.2″ font_color=”#9d8d67″]<\/p>\n

Brightening Masque<\/strong><\/p>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1705447022403{margin-bottom: 0px !important;}”][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626375236120{margin-top: 45px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Instantly%20hydrates%20bleached%2C%20double-processed%2C%20or%20high-lifted%20blonde%20hair%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22%20Adds%20softness%20and%20shine%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Keeps%20hair%20polished%20and%20bright%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Neutralizes%20chlorine%20and%20removes%20trace%20minerals%20to%20detox%20hair%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32159″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32163″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32161″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32165″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner css=”.vc_custom_1626473264378{padding-bottom: 25px !important;}”][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24894″ image_size=”300″ heading=”African Manketti Oil” text=”A rich source of Vitamin E, nature\u2019s well known environmental protection against fading.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”500″ heading=”KERATIN” text=”A protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthier-looking locks.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24898″ image_size=”300″ heading=”ARGAN OIL” text=”A powerhouse of Vitamin E, antioxidants, and essential fatty acids that help deeply hydrate and nourish hair.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”500″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#E3E5E8″ it_t_color=”#3A3B3C” it_p_color=”#3A3B3C” it_b_color=”#E3E5E8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Water\/Aqua\/Eau, Cetearyl Alcohol, Cetyl Alcohol, Behentrimonium Chloride, Dimethicone, Steareth-2, Divinyldimethicone\/Dimethicone Copolymer, Dipropylene Glycol, Cocos Nucifera (Coconut) Oil, Phenoxyethanol, Sorbitol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Calophyllum Inophyllum Seed Oil, Arginine HCl, Rosa Canina Fruit Oil, Gardenia Taitensis Flower Extract, Quaternium-91, Diisopropyl Sebacate, Dimethiconol, Silicone Quaternium-18, Bisamino PEG\/PPG-41\/3 Aminoethyl PG-Propyl Dimethicone, PPG-3 Benzyl Ether Myristate, Guar Hydroxypropyltrimonium Chloride, PEG-4 Laurate, Phosphatidylcholine, Trideceth-6, Deceth-7, Lecithin, Tetrasodium Glutamate Diacetate, C12-13 Pareth-23, C12-13 Pareth-3, Cocamidopropyl Betaine, Citric Acid, Isopropyl Alcohol, Iodopropynyl Butylcarbamate, Limonene, Geraniol, Fragrance\/Parfum.[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626473268878{padding-top: 55px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380711694{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20a%20generous%20amount%20to%20damp%2C%20freshly%20cleansed%20hair.%22%7D%2C%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22%20Leave%20on%20for%203-5%20minutes.%20Rinse.%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Use%201-2%20times%20weekly.%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626396682201{margin-top: 50px !important;}”][vc_column][vc_video link=”https:\/\/youtu.be\/3Fxq_RYiDU4″][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row el_id=”color-masques”][vc_column][vc_column_text font_size=”40px” line_height=”1″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1.2″ css=”” font_color=”#9d8d67″]<\/p>\n

Color Enhancing Masques<\/strong><\/p>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1729803963291{margin-bottom: 0px !important;}”][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1730843031094{margin-top: 75px !important;}” el_id=”color-masque-1″][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list h_icon_color=”#ff0751″ values=”%5B%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22Color%20enhancement%20lasts%20up%20to%203%20washes*%22%7D%2C%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22Reduces%20breakage%20by%2060%25%20in%20a%20single%20use**%22%7D%2C%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22Hair%20feels%20hydrated%20after%20first%20use%22%7D%2C%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22Hair%20feels%20nourished%20and%20conditioned%22%7D%2C%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22Helps%20detangle%20beautifully%22%7D%2C%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list h_icon_color=”#ff0751″ values=”%5B%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22%3Cstrong%3EFor%20Violet%3A%3C%2Fstrong%3E%20Reduces%20brassiness%20and%20yellow%20tones%20for%20a%20cool%20blonde%20tone*%22%7D%5D”][vc_empty_space height=”10px”][cesis_icon_list h_icon_color=”#ff0751″ values=”%5B%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22%3Cstrong%3EFor%20Silver%3A%3C%2Fstrong%3E%20Reduces%20brassiness%20and%20yellow%20for%20an%20icy%20blonde%20tone*%22%7D%5D”][vc_empty_space height=”10px”][cesis_icon_list h_icon_color=”#ff0751″ values=”%5B%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22%3Cstrong%3EFor%20Rose%20Champagne%3A%3C%2Fstrong%3E%20Complements%20or%20enhances%20rose%20or%20peach%20tone%22%7D%2C%7B%22icon%22%3A%22fa-heart-o%22%2C%22text%22%3A%22%3Cstrong%3EFor%20Rose%20Champagne%3A%3C%2Fstrong%3E%20Deposits%20rose%2F%20peach%20tone%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”10px”][vc_column_text font_size=”12px” line_height=”16px” css=””]*When using Blonde Life Shampoo
\n**Against combing breakage on damaged hair, when used with Joico Blonde Life shampoo vs. untreated damaged hair[\/vc_column_text][vc_empty_space height=”10px”][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32175″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32295″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32297″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row el_id=”color-masque-2″][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”30327″ image_size=”300″ heading=”Monoi Oil” text=”A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24932″ image_size=”500″ heading=”Tamanu Oil” text=”A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”30329″ image_size=”300″ heading=”Arginine” text=”A naturally occurring amino acid crucial to hair\u2019s strength. Products that include Arginine help protect hair and rebuild it from the inside out.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image_size=”300″ heading=”Violet, Silver and Rose Gold Hue” text=”Balances, neutralizes and refreshes your blonde tones with every use” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#e3e5e8″ it_t_color=”#3a3b3c” it_p_color=”#3a3b3c” it_b_color=”#e3e5e8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Violet Full Ingredients:<\/strong>
\nAqua (Water, Eau), Isoamyl Laurate, BehenylAlcohol, Stearyl Alcohol, Behentrimonium Chloride, Glycerin, Cetyl Alcohol, Olus Oil (VegetableOil, Huile V\u00e9g\u00e9tale), Phenoxyethanol, Parfum (Fragrance), Isopropyl Alcohol,Cocos Nucifera(Coconut) Oil, Caesalpinia Spinosa Gum, Sodium Gluconate,Ethylhexylglycerin, Citric Acid,Sodium Citrate, Phosphatidylcholine, Calophyllum Inophyllum Seed Oil, Arginine HCl,Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil,Benzyl Alcohol,Gardenia Taitensis Flower Extract, Sodium Hydroxide, Limonene,Linalool, HC Blue No.16,Basic Red 51, CI 60730 (Ext. Violet 2).[\/vc_column_text][vc_column_text]Silver Full Ingredients:<\/strong>
\nAqua (Water, Eau), Isoamyl Laurate, BehenylAlcohol, Stearyl Alcohol, Behentrimonium Chloride, Glycerin, CetylAlcohol, Olus Oil (VegetableOil, Huile V\u00e9g\u00e9tale), Phenoxyethanol, Parfum (Fragrance), Isopropyl Alcohol, Cocos Nucifera(Coconut) Oil, Caesalpinia Spinosa Gum,Sodium Gluconate,Ethylhexylglycerin, Citric Acid,Sodium Citrate,Phosphatidylcholine, Calophyllum Inophyllum Seed Oil, Arginine HCl,Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil,Benzyl Alcohol,Gardenia Taitensis Flower Extract, Sodium Hydroxide, Limonene,Linalool,HC Blue No.16,CI12719 (Basic Yellow 57), CI 12245(BasicRed 76).[\/vc_column_text][vc_column_text]Rose Champagne Full Ingredients:<\/strong>
\nAqua (Water, Eau), Isoamyl Laurate, BehenylAlcohol, Stearyl Alcohol, Behentrimonium Chloride, Glycerin,Cetyl Alcohol, Olus Oil (VegetableOil, Huile V\u00e9g\u00e9tale), Phenoxyethanol, Parfum (Fragrance), Isopropyl Alcohol, Cocos Nucifera(Coconut) Oil, Caesalpinia Spinosa Gum, Sodium Gluconate,Ethylhexylglycerin, Citric Acid,Sodium Citrate, Phosphatidylcholine, BasicYellow 87, Calophyllum Inophyllum Seed Oil,Arginine HCl, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil,BenzylAlcohol,Gardenia Taitensis Flower Extract, Sodium Hydroxide, Limonene,Linalool, Basic Red51, HC Blue No.16, CI 12719(Basic Yellow 57), CI 12245 (Basic Red 76).[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row el_id=”color-masque-violet-3″][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_single_image image=”30331″ img_size=”full” alignment=”center” style=”vc_box_border” css=””][vc_row_inner][vc_column_inner width=”1\/2″][vc_custom_heading text=”Violet & Silver” font_container=”tag:p|font_size:24px|text_align:left|line_height:26px” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20clean%2C%20damp%20hair%20(Blonde%20Life%20Violet%20Shampoo%20recommended).%22%7D%2C%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Comb%20through%20evenly.%22%7D%2C%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22%20Leave%20on%20for%205%20minutes.%20Rinse.%22%7D%5D”][vc_empty_space height=”30px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_custom_heading text=”Rose Champagne” font_container=”tag:p|font_size:24px|text_align:left|line_height:26px” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20clean%2C%20damp%20hair%20(Blonde%20Life%20Shampoo%20recommended).%22%7D%2C%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Comb%20through%20evenly.%22%7D%2C%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22%20Leave%20on%20for%205%20minutes.%20Rinse.%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row el_id=”detangler”][vc_column][vc_column_text font_size=”40px” line_height=”1″ letter_spacing=”1.2″ css=”” font_color=”#9d8d67″]<\/p>\n

BLONDE STRONG DETANGLER<\/strong><\/p>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1729715096645{margin-bottom: 0px !important;}”][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1730843147076{margin-top: 75px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Detangles%20and%20leaves%20fragile%20strands%20feeling%20hydrated%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Helps%20prevent%20and%20mend%20split%20ends*%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Strengthens%20hair%2C%20making%20it%20resistant%20to%20breakage**%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Keeps%20blonde%20hair%20feeling%20soft%20and%20looking%20bright%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%2272%20hours%20of%20frizz-fighting%20humidity%20protection%20%E2%80%A0%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Protects%20from%20damaging%20UV%20and%20heat%20up%20to%20450%C2%B0%20F%2F%20232%C2%B0%20C%20%E2%80%A0%E2%80%A0%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][vc_empty_space height=”10px”][vc_column_text font_size=”12px” line_height=”16px” css=””]*Until next use
\n**Against combing breakage on damaged hair vs. untreated hair
\n\u2020 vs. untreated hair, 85% relative humidity conditions
\n\u2020\u2020When using thermal styling tools[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32297″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32202″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32334″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner css=”.vc_custom_1626473196423{padding-bottom: 25px !important;}”][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”300″ heading=”POLYCARE\u00ae SPLIT THERAPY SPLITCARE POLYMER BLEND” text=”Naturally-derived*, protective polymers help to smooth porous hair, reduce breakage and mend split ends**.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24932″ image_size=”300″ heading=”TAMANU OIL” text=”A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24934″ image_size=”300″ heading=”MONOI OIL” text=”A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”VEGAN SMARTRELEASE\u00ae TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system goes vegan! \u2028The protein element of our SmartRelease liposome is now made from pea and vegetable proteins, which mimic the protein found in hair. This new protein is combined with our continuously releasing Rosehip Oil and Arginine.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626473196423{padding-bottom: 25px !important;}”][vc_column_inner][vc_column_text font_size=”12px” line_height=”16px” css=””]* According to Global ISO 16128 Standard, naturally-derived means that plant and mineral derived materials and water, all of which undergo limited processing.
\n**Until next use[\/vc_column_text][vc_empty_space height=”20px”][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#e3e5e8″ it_t_color=”#3a3b3c” it_p_color=”#3a3b3c” it_b_color=”#e3e5e8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text css=””]Aqua (Water, Eau), Glycerin, Dimethicone, Cetearyl Alcohol, Behentrimonium Chloride, Isoamyl Laurate, Cinnamidopropyltrimonium Chloride, Phenoxyethanol, Parfum (Fragrance), Isopropyl Alcohol, Dicetyldimonium Chloride, Cetrimonium Chloride, Lauryl Glucoside, Sodium Gluconate, Calophyllum Inophyllum Seed Oil, Cocos Nucifera (Coconut) Oil, Caprylyl Glycol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Phosphatidylcholine, Citric Acid, Arginine HCl, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Rosa Canina Fruit Oil, Gardenia Taitensis Flower Extract, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate, Benzoic Acid, Aminomethyl Propanol, Dehydroacetic Acid, Arginine, Limonene, Linalool, Geraniol, Citronellol, Coumarin.[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1720034849495{margin-bottom: 0px !important;padding-top: 35px !important;padding-bottom: 35px !important;}”][vc_video link=”https:\/\/www.youtube.com\/watch?v=xzHrLrqLGQA&ab_channel=Joico” css=””][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1730843164478{margin-top: 1rem !important;margin-bottom: 3rem !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380711694{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20clean%2C%20damp%20hair%2C%20focusing%20on%20tangled%20areas.%20%22%7D%5D”][vc_empty_space height=”10px”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Comb%20through%20and%20style%20as%20desired.%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″]

\"blonde\"blonde<\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1730843172214{margin-bottom: 3rem !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”FAQ” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1717108706864{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_empty_space height=”10px”][vc_toggle title=”Q. How is this detangler different from K-PAK Color Therapy Luster Lock Multi-Perfector?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. This sprayable lotion is designed for those who what to push the blonding limits and be their best blonde. It helps detangle fragile, compromised hair, while helping to mend split ends* and keep blonde hair healthy-looking and bright.[\/vc_toggle][vc_toggle title=”Q. Does this product offer thermal protection?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. Yes, it provides thermal protection from styling tools up to 450\u00b0 F\/ 232\u00b0 C.[\/vc_toggle][vc_toggle title=”Q. Can this product be used together with Blonde Life Brightening Conditioner or Brightening Masque?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. Yes, this product is designed to complement the other products in our Blonde Life collection.[\/vc_toggle][vc_toggle title=”Q. Can I use this product if I\u2019m a natural blonde?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. This product is designed for extreme blondes who have fragile hair and are concerned about breakage due to lightening services and brushing.[\/vc_toggle][vc_toggle title=”Q. Can I use this product at the shampoo bowl to detangle hair after processing highlights?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. Yes, you can use this to detangle hair at the bowl before your glossing service.[\/vc_toggle][vc_toggle title=”Q. Do I need to rinse out this product?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. No, Blonde Strong Detangler is a leave-in product.[\/vc_toggle][vc_toggle title=”Q. Can I use this product on dry hair?” custom_font_container=”tag:p|font_size:20px|text_align:left|line_height:1.5rem” custom_google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal” css=”” use_custom_heading=”true”]A. You can use on damp or dry hair, but be mindful to avoid the root area. PRO TIP: When using on dry hair, use less product than what you would normally use on damp hair.[\/vc_toggle][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”40px” line_height=”1″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1.2″ font_color=”#9d8d67″]<\/p>\n

Brilliant Glow Brightening Oil<\/strong><\/p>\n

[\/vc_column_text][vc_single_image image=”32970″ img_size=”full” css=”.vc_custom_1761067490834{margin-bottom: 0px !important;}”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626375236120{margin-top: 45px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Makes%20blonde%20hair%20appear%20brighter%20than%20ever%20%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Shine%20is%20magnified%20for%20extraordinary%20illumination%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Won’t%20stain%20even%20the%20palest%20shades%20of%20blonde%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Smoothing%20ingredients%20fight%20frizz%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Hair%20feels%20instantly%20silky%20and%20soft%20to%20the%20touch%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Exotic%20oils%20hydrate%20hair%20with%20nourishing%20moisture%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Provides%2087%25%20less%20combing%20breakage%20on%20clean%2C%20damaged%20hair%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32159″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32163″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32161″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32165″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24894″ image_size=”300″ heading=”African Manketti Oil” text=”A rich source of Vitamin E, nature\u2019s well known environmental protection against fading.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”300″ heading=”KERATIN” text=”A protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthier-looking locks.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24898″ image_size=”300″ heading=”ARGAN OIL” text=”A powerhouse of Vitamin E, antioxidants, and essential fatty acids that help deeply hydrate and nourish hair.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#E3E5E8″ it_t_color=”#3A3B3C” it_p_color=”#3A3B3C” it_b_color=”#E3E5E8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Cyclopentasiloxane, Dimethiconol, Dimethicone, Phenyl Trimethicone, Cocos Nucifera (Coconut) Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Calophyllum Inophyllum Seed Oil, Rosa Canina Fruit Oil, Phosphatidylcholine, Arginine HCl, Gardenia Taitensis Flower Extract, Phenoxyethanol, Limonene, Geraniol, Fragrance\/Parfum.[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380711694{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%201-2%20pumps%20to%20dry%20or%20damp%20hair.%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Work%20through%20and%20style%20as%20usual.%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626396682201{margin-top: 50px !important;}”][vc_column][vc_video link=”https:\/\/youtu.be\/Vu6tQBBid-c”][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”40px” line_height=”1″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1.2″ font_color=”#a0a2d3″]<\/p>\n

BLONDE LIFE VIOLET SHAMPOO
\n<\/strong><\/p>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1705447153953{margin-bottom: 0px !important;}”][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626397786335{margin-top: 45px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Instantly%20cool%20brassy%20tones%20and%20brighten%20cool%20blonde%20hair%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Help%20maintain%20healthy-looking%20hair%20with%20brilliant%20shine%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Nourish%20and%20protect%20fragile%20blonde%20hair%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Rich%20lather%20gently%20cleanses%20hair%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Free%20of%20SLS%2FSLES%20Sulfates*%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][vc_empty_space height=”10px”][vc_column_text font_size=”12px” line_height=”16px” css=””]*Sodium Lauryl Sulfate\/Sodium Laureth Sulfate[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32159″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32163″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32161″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32165″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32202″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24894″ image_size=”300″ heading=”African Manketti Oil” text=”A rich source of Vitamin E, nature\u2019s well known environmental protection against fading.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”500″ heading=”KERATIN” text=”A protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthier-looking locks.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24898″ image_size=”300″ heading=”ARGAN OIL” text=”A powerhouse of Vitamin E, antioxidants, and essential fatty acids that help deeply hydrate and nourish hair.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_bg_color=”#E3E5E8″ it_t_color=”#3A3B3C” it_p_color=”#3A3B3C” it_b_color=”#E3E5E8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Water\/Aqua\/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Lauroamphoacetate, Lauryl Glucoside, Disodium Laureth Sulfosuccinate, Glycol Distearate, Betaine, Phenoxyethanol, Calophyllum Inophyllum Seed Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Cocos Nucifera (Coconut) Oil, Arginine HCl, Rosa Canina Fruit Oil, Gardenia Taitensis Flower Extract, Arginine, Sodium Lauryl Sulfoacetate, Dimethicone Propyl PG-Betaine, Phosphatidylcholine, Guar Hydroxypropyltrimonium Chloride, Isostearamide MIPA, Polyquaternium-47, Citric Acid, Polyquaternium-7, PEG-120 Methyl Glucose Dioleate, Dimethicone PEG-8 Meadowfoamate, Tetrasodium Glutamate Diacetate, PEG-4 Laurate, Quaternium-80, Methyl Gluceth-10, Methoxy PEG\/PPG-7\/3 Aminopropyl Dimethicone, Glyceryl Laurate, Iodopropynyl Butylcarbamate, Benzyl Alcohol, Sodium Benzoate, Benzoic Acid, Dehydroacetic Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Sodium Hydroxide, Limonene, Geraniol, Fragrance\/Parfum, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380711694{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20wet%20hair.%20Lather.%20Leave%20in%201-3%20minutes.%22%7D%2C%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Rinse%2C%20and%20follow%20with%20Blonde%20Life%20Violet%20Conditioner.%20%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Use%202-3%20times%20per%20week%20to%20maintain%20cool%20tones.%20%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626398324531{margin-top: 50px !important;}”][vc_column][vc_video link=”https:\/\/youtu.be\/esSr-yNK41Y”][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626476928867{padding-top: 90px !important;padding-bottom: 75px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text font_size=”40px” line_height=”1″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”1.2″ font_color=”#a0a2d3″]<\/p>\n

BLONDE LIFE VIOLET CONDITIONER
\n<\/strong><\/p>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1705447207338{margin-bottom: 0px !important;}”][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626375236120{margin-top: 45px !important;}”][vc_column width=”1\/4″][vc_custom_heading text=”Features & Benefits” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371682472{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Instantly%20cool%20brassy%20tones%20and%20brighten%20cool%20blonde%20hair%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Help%20maintain%20healthy-looking%20hair%20with%20brilliant%20shine%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Nourish%20and%20protect%20fragile%20blonde%20hair%22%7D%5D”][vc_empty_space height=”18px”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list values=”%5B%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Provides%20incredible%20slip%20and%20detangling%22%7D%2C%7B%22icon%22%3A%22fa-heart%22%2C%22text%22%3A%22Certified%20PETA%20Global%20Animal%20Test%E2%80%93Free%20(%3Ca%20href%3D%5C%22%2Fen%2Fabout%2F%23peta%5C%22%3ELearn%20more%20about%20the%20certification%3C%2Fa%3E)%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1626325314364{margin-top: 30px !important;}”][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32159″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32163″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32161″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32165″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][vc_single_image image=”32202″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][vc_column_inner width=”1\/6″ offset=”vc_col-xs-6″][\/vc_column_inner][\/vc_row_inner][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Why It Works” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371653624{margin-bottom: 0px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24894″ image_size=”300″ heading=”African Manketti Oil” text=”A rich source of Vitamin E, nature\u2019s well known environmental protection against fading.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24896″ image_size=”300″ heading=”KERATIN” text=”A protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthier-looking locks.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_paragraph i_choice=”image” image=”24898″ image_size=”300″ heading=”ARGAN OIL” text=”A powerhouse of Vitamin E, antioxidants, and essential fatty acids that help deeply hydrate and nourish hair.” text_space=”0″ margin_top=”20″ margin_bottom=”20″][\/cesis_icon_paragraph][cesis_icon_paragraph i_choice=”image” image=”24900″ image_size=”300″ heading=”SMARTRELEASE TECHNOLOGY” text=”Our one-of-a-kind liposome delivery system packs a punch continuously releasing Rose Hip Oil, Arginine, and Keratin \u2013 to repair, strengthen and protect hair from the cumulative effects of daily styling.” text_space=”0″ margin_top=”20″ margin_bottom=”20″ heading_font=”main_font”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][vc_accordion active_tab=”0″ collapsible=”yes” at_t_color=”#E3E5E8″ it_t_color=”#3A3B3C” it_p_color=”#3A3B3C” it_b_color=”#E3E5E8″][vc_accordion_tab title=”FULL INGREDIENTS LIST”][vc_column_text]Water\/Aqua\/Eau, Cetearyl Alcohol, Behentrimonium Chloride, Isopropyl Palmitate, Stearyl Alcohol, Propylene Glycol, Phenoxyethanol, Ethylhexyl Olivate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Calophyllum Inophyllum Seed Oil, Rosa Canina Fruit Oil, Arginine HCl, Gardenia Taitensis Flower Extract, Dipropylene Glycol, Cetyl Esters, Hydroxyethylcellulose, Bisamino PEG\/PPG-41\/3 Aminoethyl PG-Propyl Dimethicone, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-37, Bis-Ethyl(isostearylimidazoline) Isostearamide, Tetrasodium Glutamate Diacetate, PEG-4 Laurate, Propylene Glycol Dicaprylate\/Dicaprate, PEG-14M, Styrene\/Butadiene Copolymer, Squalane, Phosphatidylcholine, Citric Acid, PPG-1 Trideceth-6, Iodopropynyl Butylcarbamate, Isopropyl Alcohol, Sodium Hydroxide, Limonene, Geraniol, Fragrance\/Parfum, Ext. Violet 2 (CI 60730), Basic Violet 2 (CI 42520).[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][vc_separator el_width=”30″ css=”.vc_custom_1626389909390{padding-top: 35px !important;padding-bottom: 35px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_custom_heading text=”Let’s Try It” font_container=”tag:p|font_size:25px|text_align:left|color:%23293340″ use_theme_fonts=”yes” css=”.vc_custom_1626371673786{margin-bottom: 20px !important;}”][\/vc_column][vc_column width=”3\/4″][vc_row_inner][vc_column_inner width=”1\/2″ css=”.vc_custom_1626380711694{margin-bottom: 15px !important;}”][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Apply%20to%20clean%2C%20damp%20hair.%20Leave%20in%201%E2%80%933%20minutes.%20Rinse.%22%7D%5D”][\/vc_column_inner][vc_column_inner width=”1\/2″][cesis_icon_list heading_font=”main_font” values=”%5B%7B%22icon%22%3A%22fa-check%22%2C%22text%22%3A%22Use%202-3%20times%20per%20week.%22%7D%5D”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626477036057{margin-top: 50px !important;}”][vc_column][vc_video link=”https:\/\/youtu.be\/esSr-yNK41Y”][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=”mulled_wine” style=”shadow” el_width=”60″ css=”.vc_custom_1626477031957{padding-top: 90px !important;}”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1626477023284{padding-top: 55px !important;padding-bottom: 55px !important;}”][vc_column][cesis_button button_text=”DOWNLOAD BLONDE LIFE VIOLET FACT SHEET” link=”https:\/\/www.joico.lat\/wp-content\/uploads\/2022\/01\/Blonde-Life-Violet-Fact-Sheet.pdf” target=”_blank” button_pos=”center” button_size=”cesis_button_large” button_border=”1″ button_text_color=”#ffffff” button_bg_color=”#333333″ button_border_color=”#333333″ h_button_text_color=”#333333″ h_button_bg_color=”#ffffff” h_button_border_color=”#333333″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” content_placement=”middle” css=”.vc_custom_1626474557835{margin-top: 55px !important;}”][vc_column][cesis_button button_text=”Add your Salon to Joicos salon locator” link=”https:\/\/www.joico.lat\/en\/distributors\/” button_pos=”center” button_size=”cesis_button_custom” button_width=”100%” button_height=”180px” use_icon=”yes” icon_pos=”cesis_button_icon_right” button_text_color=”#333333″ button_bg_color=”#b2b2b2″ button_border_color=”#b2b2b2″ h_button_text_color=”#ffffff” h_button_bg_color=”#333333″ h_button_border_color=”#333333″ button_f_size=”18px” button_l_spacing=”2″ icon=”fa-arrow-right22″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css=”.vc_custom_1626375116987{margin-top: 45px !important;}”][vc_column][vc_custom_heading text=”BLONDE LIFE” font_container=”tag:h1|font_size:75|text_align:center|color:%239d8d67|line_height:1.2″ text_resize=”yes” text_minimum=”24″ text_transform=”cesis_text_transform_uppercase” letter_spacing=”-1″ use_theme_fonts=”yes” css_animation=”none” delay=”400″ css=”.vc_custom_1646434603554{margin-top: 50px !important;margin-bottom: 8px !important;}”][vc_custom_heading text=”A glistening collection of blonde-focused products designed specifically to protect, detoxify, and bump up the brilliance and strength of hair that you\u2019ve bleached, double-processed, or lifted to new heights. Send clients home with this care regimen […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":13878,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24923","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/24923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/comments?post=24923"}],"version-history":[{"count":0,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/24923\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/pages\/13878"}],"wp:attachment":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media?parent=24923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}