{"id":22754,"date":"2020-10-26T15:22:57","date_gmt":"2020-10-26T22:22:57","guid":{"rendered":"https:\/\/www.joico.lat\/?p=22754"},"modified":"2020-10-26T15:22:57","modified_gmt":"2020-10-26T22:22:57","slug":"hair-care-products-short-hair","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/hair-care-products-short-hair\/","title":{"rendered":"The Return Of The Sexy Short Haircut"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_custom_heading text=&#8221;THE TOP CROP<br \/>\nFEATURING JOICO GUEST ARTIST, CHERRY PETENBRINK&#8221; font_container=&#8221;tag:h3|font_size:25px|text_align:center|line_height:1&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left;\">The Sixties were long on style \u2013 but short on hair, as these bold, cool cuts began \u201ccropping\u201d up on-screen and off. And if you\u2019re a fan of this abbreviated, energetic hairstyle, chances are you have some serious pluck to your personality &#8212; and the confidence to pull off a style that doesn\u2019t have you hiding behind a mane of hair.<\/p>\n<p style=\"text-align: left;\">Today, Joico Guest Artist, Cherry Petenbrink, has recreated the popular pixie look with a total 2020 spin; and shows you exactly how to care for it\u2026right down to the products she uses to bring out the beauty of short layers. \u201cThe Crop is a classic, chic haircut that was actually created in 1963 by Vidal Sassoon,\u201d explains Cherry, who recreated it with soft, round layers to keep the look feminine, plus tons of detail and texture to show off face structure.<\/p>\n<p style=\"text-align: left;\"><strong>We\u2019ve got the full scoop here:<\/strong> a rundown on her must-have styler and a quick-and-easy video;<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;22755&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Let\u2019s introduce you to the product collection Cherry\u2019s using to create her look\u2026&#8221; font_container=&#8221;tag:h3|font_size:25px|text_align:center|line_height:1&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_single_image image=&#8221;22633&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_column_text]<strong>K-PAK Color Therapy Color-Protecting Shampoo<\/strong><br \/>\nThis <a href=\"https:\/\/www.joico.lat\/en\/hair-care\/k-pak-color-therapy-shampoo\/\">color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair<\/a>. With its luscious lather, formulated with antioxidant-rich African Manketti and Argan oils, you\u2019ll actually help extend the life of your shade\u2019s vibrancy and fight future damage every time you wash.<\/p>\n<p><strong>K-PAK Color Therapy Color-Protecting Conditioner<\/strong><br \/>\nOur extra-conditioning formula, with African Manketti and Argan oils, helps <a href=\"https:\/\/www.joico.lat\/en\/hair-care\/k-pak-color-therapy-conditioner\/\">shield your hue\u2019s vibrancy, while hydrating overtime to strengthen hair and reduce breakage.<\/a><\/p>\n<p><strong>K-PAK Color Therapy Luster Lock Multi-Perfector Daily Shine &amp; Protect Spray<\/strong><br \/>\n\u201cThis is such a great leave-in conditioner,\u201d raves Cherry, who applies it to damp hair before a blow-dry. \u201cIt gives you perfect slip when combing, keeps hair moisturized, adds protection, and shine.\u201d Considered the \u201cwonder spray for healthy-looking hair every day,\u201d <a href=\"https:\/\/www.joico.lat\/en\/hair-care\/luster-lock-spray\/\">this silky, treatment delivers a powerful shield of protection against styling stress, thermal damage, and UV exposure<\/a> \u2013 all of which can fade your haircolor. The results are remarkable and visible\u2026smooth-as-silk hair that shines like nobody\u2019s business.<\/p>\n<p><strong>K-PAK Color Therapy Glossing Oil<\/strong><br \/>\n\u201cWant tremendous amount of shine? This is the answer,\u201d explains Cherry of the daily hair treatment that<a href=\"https:\/\/www.joico.lat\/en\/hair-care\/luster-lock-glossing-oil\/\"> creates 150X the shine in a single drop. In addition to boosting big-time gleam, it also preserves over 85% of investment hair color, and tames frizz without weighing strands down<\/a>. Super nourishing African Manketti Oil, Argan Oil, and Evening Primrose Oil team up to create hair that\u2019s instantly 9X stronger; while K-PAK\u2019s SmartRelease Technology releases RoseHip Oil, Arginine, and Keratin to repair, strengthen, and protect hair from future breakage, repairing years of damage in just a single use.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Cherry shows you how to use the products, here\u2026&#8221; font_container=&#8221;tag:h3|font_size:25px|text_align:center|line_height:1&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/tv\/CF28w4pjNVI\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/tv\/CF28w4pjNVI\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener noreferrer\">A post shared by Joico (@joico)<\/a> on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2020-10-02T22:52:52+00:00\">Oct 2, 2020 at 3:52pm PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; disable_element=&#8221;yes&#8221; css=&#8221;.vc_custom_1603750974631{margin-top: 75px !important;padding-top: 75px !important;padding-bottom: 75px !important;background-color: #f4f4f4 !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;PLAY &amp; WIN!&#8221; font_container=&#8221;tag:h3|text_align:center|color:%23333333&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\">Ready for some fun? It\u2019s time to test your hairstyle savvy and put yourself in the running to win amazing K-PAK Color Therapy prizes!<\/p>\n<p style=\"text-align: center;\"><strong>Here\u2019s how:<\/strong> Take our Joiconic Trivia Game and identify some of the world\u2019s most enduringly famous hairdos (you may just find your inner icon while you\u2019re at it!); then enter our Sweepstakes before October 9th &#8212; 300 lucky winners* will score serious swag.<\/p>\n<p>[\/vc_column_text][cesis_button button_text=&#8221;TAKE THE QUIZ&#8221; link=&#8221;https:\/\/www.joico.com\/joiconic-quiz\/&#8221; button_pos=&#8221;center&#8221; button_size=&#8221;cesis_button_custom&#8221; button_width=&#8221;270px&#8221; button_height=&#8221;55px&#8221; button_border=&#8221;1&#8243; button_radius=&#8221;3&#8243; hover=&#8221;shine&#8221; css_animation=&#8221;zoomIn&#8221; margin_top=&#8221;20&#8243; margin_bottom=&#8221;20&#8243; button_text_color=&#8221;#333333&#8243; button_bg_color=&#8221;#f4f4f4&#8243; button_border_color=&#8221;#333333&#8243; h_button_text_color=&#8221;#ffffff&#8221; h_button_bg_color=&#8221;#212121&#8243; h_button_border_color=&#8221;#212121&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_custom_heading text=&#8221;THE TOP CROP FEATURING JOICO GUEST ARTIST, CHERRY PETENBRINK&#8221; font_container=&#8221;tag:h3|font_size:25px|text_align:center|line_height:1&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text] The Sixties were long on style \u2013 but short on hair, as these bold, cool cuts began \u201ccropping\u201d up on-screen and off. And if you\u2019re a fan of this abbreviated, energetic hairstyle, chances are you have some serious pluck to your [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":22755,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100,103],"tags":[],"class_list":["post-22754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hair-tips","category-how-tos"],"_links":{"self":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts\/22754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/comments?post=22754"}],"version-history":[{"count":0,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts\/22754\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media\/22755"}],"wp:attachment":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media?parent=22754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/categories?post=22754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/tags?post=22754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}