{"id":24444,"date":"2021-06-21T17:24:34","date_gmt":"2021-06-22T00:24:34","guid":{"rendered":"https:\/\/www.joico.lat\/?p=24444"},"modified":"2021-06-21T17:24:34","modified_gmt":"2021-06-22T00:24:34","slug":"hair-care-regimen-for-natural-textured-hair","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/hair-care-regimen-for-natural-textured-hair\/","title":{"rendered":"Defy Damage Is Natural\/Textured Hair\u2019s Best Friend"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_custom_heading text=&#8221;THE DEFY DAMAGE DIFFERENCE&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23674458&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1621620797934{margin-bottom: 8px !important;}&#8221;][vc_custom_heading text=&#8221;With Joico Celebrity Artist, Jill Buck of Salon Nine Zero One&#8221; font_container=&#8221;tag:p|font_size:18px|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1621620999535{margin-bottom: 40px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1621621068062{margin-top: 25px !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\">Joico Celebrity Artist, Jill Buck of Salon Nine Zero One, knows that natural\/textured hair can be fragile and susceptible to dryness and breakage. Which is why she turns to the Defy Damage System in the salon, and has clients continue the regimen at home. A game-changing treatment strategy that protects all hair types from the ravaging effects of daily heat styling, UV exposure, and environmental pollution, Defy Damage results in 80% less breakage, and visible healthy results after just one use.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;24446&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>HOW THE TRANSFORMATION HAPPENS<\/strong><br \/>\nTextured hair is actually more delicate than most hair types because of its raised cuticle \u2013 and this fragility is one of the biggest challenges when working with to keep it healthy, strong, and lustrous. Breakthrough Defy Damage Shampoo, Conditioner, and Protective Masque actually strengthen hair bonds for a healthy transformation you can instantly see and feel.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>THE SECRET? KEY INGREDIENTS<\/strong> &#8212; Arginine, Moringa Seed Oil, and a Protective Lipid &#8212; team up with Joico&#8217;s SmartRelease Technology, a one-of-a-kind liposome delivery system that continuously releases powerful Rose Hip Oil, Arginine, and Keratin. It&#8217;s round-the-clock protection between every salon visit and puts YOU at the helm of healthy hair.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1621621038552{margin-top: 40px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Here\u2019s what you\u2019ll experience&#8221; font_container=&#8221;tag:h3|text_align:center&#8221; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1621616479673{margin-bottom: 25px !important;}&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1621616550236{margin-bottom: 15px !important;}&#8221;][cesis_icon_list icon_color=&#8221;#674458&#8243; h_icon_color=&#8221;#674458&#8243; values=&#8221;%5B%7B%22icon%22%3A%22fa-star%22%2C%22text%22%3A%2280%25%20Less%20Breakage%22%7D%2C%7B%22icon%22%3A%22fa-star%22%2C%22text%22%3A%225X%20Stronger%20Hair%20%22%7D%5D&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1621616554555{margin-bottom: 15px !important;}&#8221;][cesis_icon_list icon_color=&#8221;#674458&#8243; h_icon_color=&#8221;#674458&#8243; values=&#8221;%5B%7B%22icon%22%3A%22fa-star%22%2C%22text%22%3A%2290%25%20of%20Color%20Vibrancy%22%7D%2C%7B%22icon%22%3A%22fa-star%22%2C%22text%22%3A%22Stronger%2C%20Rebuilt%20Bonds%22%7D%5D&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][cesis_icon_list icon_color=&#8221;#674458&#8243; h_icon_color=&#8221;#674458&#8243; values=&#8221;%5B%7B%22icon%22%3A%22fa-star%22%2C%22text%22%3A%22Visible%20results%20after%20just%201%20use%22%7D%2C%7B%22icon%22%3A%22fa-star%22%2C%22text%22%3A%22Immediate%20Soft%20Feel%20and%20Increased%20Shine%22%7D%5D&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1621621042300{margin-top: 65px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1621968835938{margin-bottom: 35px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1624321439144{margin-bottom: 35px !important;}&#8221;]<strong>JILL&#8217;S REGIMEN <\/strong><\/p>\n<p><strong>Defy Damage Protective Shampoo<\/strong>: With a rich, luxurious lather (rare for sulfate-free formulas), <a href=\"https:\/\/www.joico.lat\/en\/hair-care\/defy-damage-shampoo\/\">this gentle cleanser protects hair both in the salon and at home with damage-proof ingredients;<\/a> swiftly sloughing away dirt, impurities, and build-up without roughing up the hair cuticle or stripping vibrant color.<\/p>\n<p><strong><br \/>\nDefy Damage Protective Conditioner:<\/strong><a href=\"https:\/\/www.joico.lat\/en\/hair-care\/defy-damage-conditioner\/\"> Gentle enough to use every day, powerful enough to replenish moisture and build strength and resilience<\/a>, Defy Damage Conditioner is your go-to dose of daily hydration.<\/p>\n<p><strong><br \/>\nDefy Damage Protective Masque:<\/strong> <a href=\"https:\/\/www.joico.lat\/en\/hair-care\/defy-damage-masque\/\">This treatment offers protection so powerful, it instantly regenerates bonds, strengthens hair,<\/a> and protects each strand against splits, breakage, color fade, and the ravages of daily styling.[\/vc_column_text][cesis_button button_text=&#8221;SHOP DEFY DAMAGE HOME CARE SYSTEM&#8221; link=&#8221;https:\/\/www.joico.lat\/en\/defy-damage\/&#8221; button_size=&#8221;cesis_button_large&#8221; button_border=&#8221;1&#8243; button_radius=&#8221;1&#8243; use_icon=&#8221;yes&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#674458&#8243; button_border_color=&#8221;#ffffff&#8221; h_button_text_color=&#8221;#674458&#8243; h_button_bg_color=&#8221;#ffffff&#8221; h_button_border_color=&#8221;#674458&#8243; icon=&#8221;fa-shopping-bag&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CNScI47DS8i\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CNScI47DS8i\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Joico (@joico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_custom_heading text=&#8221;THE DEFY DAMAGE DIFFERENCE&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23674458&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1621620797934{margin-bottom: 8px !important;}&#8221;][vc_custom_heading text=&#8221;With Joico Celebrity Artist, Jill Buck of Salon Nine Zero One&#8221; font_container=&#8221;tag:p|font_size:18px|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1621620999535{margin-bottom: 40px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1621621068062{margin-top: 25px !important;}&#8221;] Joico Celebrity Artist, Jill Buck of Salon Nine Zero One, knows that natural\/textured hair can be fragile and susceptible to dryness and breakage. Which is [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":14329,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[],"class_list":["post-24444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hair-tips"],"_links":{"self":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts\/24444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/comments?post=24444"}],"version-history":[{"count":0,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts\/24444\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media\/14329"}],"wp:attachment":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media?parent=24444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/categories?post=24444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/tags?post=24444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}