{"id":24741,"date":"2021-09-17T13:51:30","date_gmt":"2021-09-17T20:51:30","guid":{"rendered":"https:\/\/www.joico.lat\/?p=24741"},"modified":"2022-03-29T15:17:53","modified_gmt":"2022-03-29T22:17:53","slug":"hair-light-to-dark-hair-color-technique","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/hair-light-to-dark-hair-color-technique\/","title":{"rendered":"The Secret Reverse Technique: Go Light To Go Dark"},"content":{"rendered":"

[vc_row][vc_column][vc_custom_heading text=”CELEB SECRET: GO LIGHT TO GO DARK” font_container=”tag:h2|text_align:center” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1625148999381{margin-bottom: 8px !important;}”][vc_custom_heading text=”Featuring Joico Celebrity Artist, Jill Buck, of Salon 901″ font_container=”tag:p|font_size:18px|text_align:center” use_theme_fonts=”yes”][vc_column_text]<\/p>\n

Sometimes, it\u2019s all about lift — even when clients want to go darker. Joico Celebrity Artist, Jill Buck of Salon Nine Zero One explains the secret to this counterintuitive technique in today\u2019s Secret Menu reveal: a blonde grow-out client who\u2019s done being blonde. See the unique way Jill tackles her dimensional transformation, here:<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_single_image image=”24745″ img_size=”full”][\/vc_column][vc_column width=”1\/2″][vc_column_text]THE COLOR STORY<\/strong>
\n\u201cMy client had old, grown-out blonde hair and didn\u2019t want to be blonde anymore, but she still wanted dimension,\u201d explains Jill, who instantly knew that tackling this color challenge involved going at it from a surprising direction. \u201cIn order to give that to her, I had to lighten her first, and tone everything darker so she would end up with dimension and long-lasting color.\u201d Why does this work? According to Jill, toning all over with a lowlight would result in no dimension in her client\u2019s regrowth area.<\/p>\n

JILL’S START TO FINISH TRICK<\/strong>
\nThe key to bringing out vibrancy and shine before every color service? Starting and ending with Defy Damage ProSeries:<\/a> Pro Series 1 is a dry aerosol spray that is applied in short bursts to dry hair prior to any chemical service. It\u2019s designed to protect bonds in the hair from degradation that occurs during color, lightening, perming, and straightening services. Big bonus? There\u2019s no need to reformulate your color, adjust your developer, or change your process timing–just shake the can vigorously, apply to clean dry hair then apply Jill\u2019s fabulous Root Rap formula.<\/p>\n

When processing is complete, rinse and apply Defy Damage Shampoo,<\/a> followed by Pro Series 2 for five minutes. This game-changing product will restore and regenerate bonds while locking in color: the perfect way to bring out the radiance in red.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625149856061{margin-top: 45px !important;}”][vc_column][cesis_icon_box box_top=”50px” box_bottom=”50px” box_left=”50px” box_right=”50px” position=”i_left” i_space=”30″ heading=”secret-menu formula and step-by-steps” heading_space=”22″ use_editor=”yes” icon_color=”#333333″ icon=”fa-lab” g_box_separator=”” g_icon_separator=”” g_heading_separator=”” g_text_separator=”” g_button_separator=”” g_module_separator=”” c_box_separator=”” c_icon_separator=”” c_heading_separator=”” c_text_separator=”” t_heading_separator=”” t_text_separator=””]Starting Level: 5 with previous highlights<\/strong>
\nPrep Treatment:<\/strong> Defy Damage ProSeries 1: Bond-Protecting Color Optimizer Spray
\nFormula 1:<\/strong> Blonde Life Lightening Powder<\/a> with 20 Volume LumiShine Developer
\nFormula 2 (Root shadow):<\/strong> LumiShine Demi-Permanent Liquid<\/a> 1 oz 7SB + 1 cap 4N with 5 Volume LumiShine Developer
\nFormula 3 (All-over toner):<\/strong> LumiShine Demi-Permanent Liquid 10NW + 9V with 5 Volume LumiShine Developer
\nPost Treatment:<\/strong> Defy Damage ProSeries 2: Bond-Strengthening Color Treatment[\/cesis_icon_box][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625150520194{margin-top: 75px !important;}”][vc_column][vc_custom_heading text=”THE HOME CARE SECRET” font_container=”tag:p|font_size:25px|text_align:center” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_row_inner][vc_column_inner width=”1\/2″][vc_single_image image=”24743″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]To keep her client\u2019s hair radiant and healthy, Jill recommends K-PAK Color Therapy Shampoo<\/a> and Conditioner.<\/a> This total shade-protection system keeps delivering long after you leave the salon, providing the ultimate merger of K-PAK reconstruction power<\/a>, plus total shade and UVA\/UVB protection; maintaining 82% of hair color for up to 8 full weeks. Instantly repairing and strengthening damaged hair with nourishing African Manketti Oil, Argon Oil, and Evening Primrose Oil, Color Therapy creates hair that\u2019s instantly 9X stronger with twice the shine. K-PAK\u2019s SmartRelease Technology releases RoseHip Oil, Arginine, and Keratin to strengthen and protect hair from future breakage, while repairing years of damage in just a single use.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1625154197078{margin-top: 75px !important;}”][vc_column][vc_custom_heading text=”WATCH JILL SHOW YOU HOW” font_container=”tag:p|font_size:25px|text_align:center” text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes”][vc_row_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”2\/3″][vc_column_text]<\/p>\n

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A post shared by Joico (@joico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n