{"id":26784,"date":"2022-11-15T15:58:29","date_gmt":"2022-11-15T23:58:29","guid":{"rendered":"https:\/\/www.joico.lat\/?p=26784"},"modified":"2022-11-18T15:14:30","modified_gmt":"2022-11-18T23:14:30","slug":"brightened-up-blonde-hair-color-tips","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/brightened-up-blonde-hair-color-tips\/","title":{"rendered":"The Brightened-Up Blonde (It\u2019s Sooo Natural Looking)"},"content":{"rendered":"

[vc_row css=”.vc_custom_1646784939424{margin-bottom: 25px !important;}”][vc_column][vc_custom_heading text=”With Joico Artistic Educator, Mai Hernandez” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1664773746314{margin-bottom: 25px !important;}”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1647065520902{margin-bottom: 25px !important;}”][vc_column][vc_single_image image=”26786″ img_size=”large” alignment=”center”][vc_column_text css=”.vc_custom_1664773758196{margin-top: 20px !important;}”]\u201cMy brunette client was ready for a change to blonde, but didn\u2019t want to lose her identity \u2013 she still wanted it to appear natural,\u201d says Joico Artistic Educator, Mai Hernandez, who made the magic happen using our newly enhanced Blonde Life collection. \u201cI had so much fun brightening up this beauty,\u201d she says, of the dimensional, shiny new shade. \u201cHer hair felt really good and healthy — she was in awe of the entire experience!\u201d[\/vc_column_text][cesis_line_divider][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1664343346393{margin-top: 40px !important;margin-bottom: 30px !important;}”][vc_column][vc_custom_heading text=”Mai\u2019s pro tips\u2026” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1664773978142{margin-top: 30px !important;margin-bottom: 35px !important;}”][cesis_icon_list icon_color=”#48c1e1″ h_icon_color=”#48c1e1″ values=”%5B%7B%22icon%22%3A%22fa-rightarrow-tail2%22%2C%22text%22%3A%22Lift%20your%20client%20to%20a%20level%209.5%20%E2%80%93%20past%20the%20target%20level%20–%20so%20you%E2%80%99re%20not%20fighting%20too%20much%20warmth.%22%7D%2C%7B%22icon%22%3A%22fa-rightarrow-tail2%22%2C%22text%22%3A%22Allow%20negative%20space%20so%20the%20blonde%20pieces%20pop.%22%7D%2C%7B%22icon%22%3A%22fa-rightarrow-tail2%22%2C%22text%22%3A%22Always%20balance%20the%20PH%20on%20the%20hair%20before%20toning.%22%7D%2C%7B%22icon%22%3A%22fa-rightarrow-tail2%22%2C%22text%22%3A%22Apply%20shadow%20root%20first%3B%20let%20it%20process%20for%205%20-%207%20minutes%2C%20then%20go%20in%20with%20your%20mid-to-ends%20formula.%22%7D%2C%7B%22icon%22%3A%22fa-rightarrow-tail2%22%2C%22text%22%3A%22Don%E2%80%99t%20be%20afraid%20to%20brush%20the%20hair%20from%20roots%20to%20ends%20once%20you%E2%80%99ve%20applied%20color.%20This%20allows%20for%20a%20more%20seamless%20blend%20where%20toners%20meet.%22%7D%2C%7B%22icon%22%3A%22fa-rightarrow-tail2%22%2C%22text%22%3A%22Always%20blow-dry%20the%20front%20pieces%20first%20and%20let%20your%20client%20see%20the%20color.%20If%20it%20needs%20to%20be%20adjusted%2C%20this%20is%20the%20time%20to%20do%20it.%22%7D%5D”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1647065632865{margin-top: 50px !important;margin-bottom: 30px !important;}”][vc_column][cesis_icon_box box_top=”30px” box_bottom=”30px” position=”i_left” i_space=”30″ heading=”Mai\u2019s formula\u2026” heading_space=”22″ use_editor=”yes” box_border_color=”#48c1e1″ h_box_border_color=”#48c1e1″ icon_color=”#48c1e1″ h_icon_color=”#48c1e1″ icon=”fa-lab” g_box_separator=”” g_icon_separator=”” g_heading_separator=”” g_text_separator=”” g_button_separator=”” g_module_separator=”” c_box_separator=”” c_icon_separator=”” c_heading_separator=”” c_text_separator=”” t_heading_separator=”” t_text_separator=””]Prep treatment:<\/strong> Defy Damage ProSeries1 Bond-Protecting Color Optimizing Spray <\/a><\/p>\n

Formula 1:<\/strong> BlondeLife Powder Lightener<\/a> + \u00bd 10 Volume LumiShine Developer + \u00bd 20 Volume LumiShine Developer<\/p>\n

Formula 2:<\/strong> BlondeLife Powder Lightener<\/a> + 40 Volume LumiShine Developer<\/p>\n

Formula 3 (Root Shadow):<\/strong> LumiShine Demi Liquid<\/a> 5N + 6NA + 5 Volume LumiShine Developer<\/p>\n

Formula 4 (Gloss):<\/strong> BlondeLife Demi Gloss<\/a> 10N + 8N + 10V + 5 Volume LumiShine Developer<\/p>\n

Post Treatment:<\/strong> Defy Damage ProSeries2 Bond- Strengthening Color Treatment<\/a>[\/cesis_icon_box][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1660609681471{margin-top: 80px !important;margin-bottom: 30px !important;}”][vc_column][vc_custom_heading text=”Watch Mai demo her Brightened-Up Blonde, here\u2026” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1664774522213{margin-bottom: 40px !important;}”][\/vc_column][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

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A post shared by Joico (@joico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n