{"id":27032,"date":"2023-01-17T15:30:25","date_gmt":"2023-01-17T23:30:25","guid":{"rendered":"https:\/\/www.joico.lat\/?p=27032"},"modified":"2023-01-24T15:01:39","modified_gmt":"2023-01-24T23:01:39","slug":"color-saving-routine-hair-tips","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/color-saving-routine-hair-tips\/","title":{"rendered":"The Case For (Color) Therapy"},"content":{"rendered":"

[vc_row css=”.vc_custom_1647065520902{margin-bottom: 25px !important;}”][vc_column][vc_custom_heading text=”With Joico Artistic Educator, Katie Alm” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1670268378983{margin-bottom: 25px !important;}”][vc_single_image image=”27034″ img_size=”large” alignment=”center”][vc_column_text css=”.vc_custom_1670268398749{margin-top: 40px !important;}”]Joico Artistic Educator, Katie Alm, is fiercely protective of color. (Both hers AND her clients\u2019.) And to prove she practices what she preaches, Katie\u2019s taking us right into her bathroom today, for an inside look at her own K-PAK Color Therapy haircare routine. \u201cNot only does this collection give incredible shine, but it makes my hair feel soft, smooth\u2026and the smell lasts for what seems like days. I love it!\u201d [\/vc_column_text][cesis_line_divider margin_top=”50″ margin_bottom=”40″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1663685614484{margin-bottom: 30px !important;}”][vc_column][vc_custom_heading text=”Katie\u2019s hands-down, absolute favorite, ride-or-die product\u2026” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1670268412471{margin-bottom: 30px !important;}”][vc_single_image image=”25829″ img_size=”large” alignment=”center”][vc_column_text]K-PAK Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray<\/a><\/p>\n

\u201cI use it on clients behind the chair. But I can\u2019t keep it on my retail shelf, they buy it so fast! It\u2019s my all-time favorite Joico product\u2026my bestseller\u2026my favorite thing to use in my own hair\u2026and my #1 go-to for style prep.\u201d This wonder spray for healthy-looking hair is a silky, leave-in treatment that that delivers a powerful shield of protection against styling stress, thermal damage, and UV exposure \u2013 all of which can fade your hair color. The results are remarkable and visible\u2026smooth-as-silk hair that shines like nobody\u2019s business. \u201cThick hair, thin hair, wiry hair, soft hair, you name it \u2013 everyone should have at least one bottle of Luster Lock Spray in their bathroom,\u201d advises Katie.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator el_width=”80″ css=”.vc_custom_1668448528773{margin-bottom: 60px !important;}”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1663685614484{margin-bottom: 30px !important;}”][vc_column][vc_custom_heading text=”In her words: Katie\u2019s own at-home routine\u2026” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1670268618958{margin-bottom: 40px !important;}”][vc_single_image image=”24743″ img_size=”large” alignment=”center”][vc_column_text]\u2192 Shampoo with K-PAK Color Therapy Reconstructing Shampoo<\/a> and Conditioner<\/a>, really focusing on the base or scalp.<\/p>\n

\u2192 Once rinsed and towel-dried, I use K-PAK Color Therapy Luster Lock Instant Shine & Repair Treatment<\/a> for 5 – 7 minutes. I\u2019ll pin my hair up and continuing showering during this time.<\/p>\n

\u2192 I rinse again, get out of the shower, and towel-dry once more. Then I liberally apply Luster Lock Spray<\/a>, starting at my ends; and detangle with a wide-tooth comb.<\/p>\n

\u2192 Now it\u2019s time to cocktail in some of my other favorite products: I like to add 2 pumps of either Dream Blowout<\/a> or YouthLock Blowout Cr\u00e8me<\/a>, PLUS one pump of K-PAK Color Therapy Luster Lock Glossing Oil<\/a>, and work them together in my hands. I apply to my hair, starting at the ends and working my way up. (NEVER on my base\/scalp.)<\/p>\n

\u2192 Another comb-through for even distribution, and then I blow-dry.<\/p>\n

\u2192 Finally, I\u2019ll add another pump (2 if you have tons of hair) of Luster Lock Glossing Oil<\/a>\u2026and DONE.<\/p>\n

\u201cWith this routine, you\u2019ll have shiny, smooth hair for the next 3 days,\u201d swears Katie.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator el_width=”80″ css=”.vc_custom_1668448528773{margin-bottom: 60px !important;}”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1663685614484{margin-bottom: 30px !important;}”][vc_column][vc_custom_heading text=”One last thing about the K-PAK Color Therapy Collection\u2026” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1670274841390{margin-bottom: 40px !important;}”][vc_column_text]With K-PAK Color Therapy, you get the ultimate merger of K-PAK reconstruction power, plus total shade and UVA\/UVB protection; maintaining 82% of hair color for up to 8 full weeks. Instantly repair and strengthen damaged hair with nourishing African Manketti Oil, Argan Oil, and Evening Primrose Oil, creating hair that\u2019s instantly 9X stronger with twice the shine. K-PAK\u2019s SmartRelease\u00ae Technology releases RoseHip Oil, Arginine, and Keratin to repair, strengthen, and protect hair from future breakage, while repairing years of damage in just a single use.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator el_width=”80″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1668413212290{margin-top: 40px !important;}”][vc_column][vc_custom_heading text=”Want proof of Katie\u2019s fandom? Watch, here\u2026.” font_container=”tag:p|font_size:20px|text_align:center|line_height:1″ text_transform=”cesis_text_transform_uppercase” use_theme_fonts=”yes” css=”.vc_custom_1670274875781{margin-bottom: 40px !important;}”][\/vc_column][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/2″][vc_column_text]<\/p>\n

\n
\n

 <\/p>\n

\n
<\/div>\n
\n
<\/div>\n
<\/div>\n<\/div>\n<\/div>\n
<\/div>\n
<\/div>\n
\n
View this post on Instagram<\/div>\n<\/div>\n
<\/div>\n
\n
\n
<\/div>\n
<\/div>\n
<\/div>\n<\/div>\n
\n
<\/div>\n
<\/div>\n<\/div>\n
\n
<\/div>\n
<\/div>\n
<\/div>\n<\/div>\n<\/div>\n
\n
<\/div>\n
<\/div>\n<\/div>\n

 <\/p>\n

A post shared by Joico (@joico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n