{"id":29412,"date":"2024-05-09T16:24:05","date_gmt":"2024-05-09T23:24:05","guid":{"rendered":"https:\/\/www.joico.lat\/?p=29412"},"modified":"2024-05-09T16:24:05","modified_gmt":"2024-05-09T23:24:05","slug":"new-hilary-duff-blonde-haircolor","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/new-hilary-duff-blonde-haircolor\/","title":{"rendered":"Hilary\u2019s Bonding with Blonde"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_custom_heading text=&#8221;Featuring Celebrity Stylist, Nikki Lee, of Nine Zero One Salon&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:center|color:%23666666|line_height:2rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221; css_animation=&#8221;none&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1706034091144{margin-top: 3rem !important;margin-bottom: 3rem !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CyGv4b6R9Zy\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CyGv4b6R9Zy\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Nikki Lee | Hairstylist (@nikkilee901)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column][vc_custom_heading text=&#8221;Featuring Celebrity Stylist, Nikki Lee, of Nine Zero One Salon&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:center|color:%23666666|line_height:2rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221; css_animation=&#8221;none&#8221;][vc_single_image image=&#8221;64388&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;5\/12&#8243;][vc_single_image image=&#8221;29413&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221;][\/vc_column][vc_column width=&#8221;7\/12&#8243;][vc_column_text font_size=&#8221;18px&#8221; line_height=&#8221;2rem&#8221; css=&#8221;.vc_custom_1703032804584{margin-bottom: 0px !important;}&#8221;]Changing hair color in Hollywood is as ubiquitous as changing clothing on a film set. And so, when it came time for Nine Zero One Salon superstar, Nikki Lee, to take her client \u2013 actress, Hilary Duff \u2013 to the blonder zone, she didn\u2019t blink an eye. What Nikki DID do, however, was turn to Joico\u2019s KBOND20, our brand-new, supercharged, bond-building Power Masque to brighten up her sparkling client without damage. \u201cI created this healthy, creamy blonde on my girl. She\u2019s so happy to be bright-blonde again!\u201d says Nikki. [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1702870340979{margin-top: 3rem !important;margin-bottom: 10px !important;padding-top: 0px !important;}&#8221;][vc_column][vc_single_image image=&#8221;28643&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1703033439455{margin-top: 3rem !important;margin-bottom: 10px !important;padding-top: 0px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;The formula and pro tips\u2026&#8221; font_container=&#8221;tag:p|font_size:22px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][cesis_icon_box box_border_radius=&#8221;4&#8243; heading=&#8221;&#8221; use_editor=&#8221;yes&#8221;]<\/p>\n<p style=\"text-align: left;\"><strong>Formula 1 (Highlights):<\/strong> Blonde Life Lightening Powder, alternating between 20 and 30 volume Blonde Life Coconut Oil Developer. (Nikki used mostly 20 volume, but \u201cbumped up to 30 volume where her roots were really dark.\u201d)<\/p>\n<p style=\"text-align: left;\"><strong>Formula 2 (Glossing):<\/strong> LumiShine Demi-Permanent Liquid 10N Natural + 10V Violet + 5 Volume LumiShine Developer.<\/p>\n<p style=\"text-align: left;\"><strong>Post-Treatment:<\/strong> Defy Damage KBOND20 Power Masque<\/p>\n<p>[\/cesis_icon_box][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;29415&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1694822102614{margin-bottom: 10px !important;padding-top: 0px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1703032970533{margin-bottom: 0px !important;}&#8221;]<\/p>\n<blockquote><p>\u201cFor strengthening, shine, and bond-building, I finished off by using the brand new Defy Damage KBOND20 Power Masque, and her hair felt like a dream! It\u2019s an amazing product to use \u2013 especially on clients who love to change up their color, and want to maintain the strength, condition, and integrity of their hair.\u201d \u2013 @nikkilee901<\/p><\/blockquote>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1703033477411{margin-top: 3rem !important;margin-bottom: 10px !important;padding-top: 0px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;KBOND20 \u2013 blonde\u2019s new best friend\u2026&#8221; font_container=&#8221;tag:p|font_size:22px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221;][vc_column_text font_size=&#8221;18px&#8221; line_height=&#8221;2rem&#8221; css=&#8221;.vc_custom_1703033006914{margin-bottom: 0px !important;}&#8221;]Joico\u2019s brand-new supercharged Power Masque infuses hair with hydration, builds bonds, AND delivers 5X stronger hair in a single treatment. KBOND20 merges K-PAK\u2019s deep reparative strength with the bond-building power and hydration of Defy Damage: Together, they deliver a soft, healthy look and feel that brings professional color to life; helps build trust between you and your clients; and forges a bond for the future. [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1714069346983{margin-top: 3rem !important;margin-bottom: 3rem !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;KBOND20 features Keratin Protein, plus 20 superpower ingredients \u2013 like deeply hydrating Moringa Seed Oil, so you get bond building without dryness. What it does that you\u2019ll love\u2026&#8221; font_container=&#8221;tag:p|font_size:18px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221;][vc_row_inner el_class=&#8221;swap-on-mobile&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Delivers 5X stronger* hair in one use&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Builds &amp; protects bonds**&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Replaces lost lipids&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Rich hydration&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Instantly detangles&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Normalizes pH&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Color safe&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Animal test-free&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;10px&#8221;][cesis_icon_paragraph i_size=&#8221;20&#8243; i_space=&#8221;10&#8243; heading=&#8221;Paraben-free&#8221; heading_space=&#8221;5&#8243; text=&#8221;&#8221; heading_color=&#8221;#505050&#8243; heading_f_size=&#8221;18px&#8221; heading_f_weight=&#8221;400&#8243; heading_l_height=&#8221;1.8rem&#8221; heading_t_transform=&#8221;none&#8221; text_f_size=&#8221;16px&#8221; text_l_height=&#8221;1.5&#8243; icon=&#8221;fa-check&#8221;][\/cesis_icon_paragraph][vc_empty_space height=&#8221;30px&#8221;][vc_column_text font_size=&#8221;14px&#8221;]*Against combing breakage on damaged hair during heat styling<br \/>\n**Protects hair from mechanical, thermal, and environmental damage[\/vc_column_text][cesis_button button_text=&#8221;Discover KBOND20&#8243; link=&#8221;\/en\/hair-care\/defy-damage-kbond20-power-masque\/&#8221; button_size=&#8221;cesis_button_custom&#8221; button_width=&#8221;220px&#8221; button_border=&#8221;1&#8243; button_radius=&#8221;3&#8243; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#704853&#8243; button_border_color=&#8221;#704853&#8243; h_button_text_color=&#8221;#704853&#8243; h_button_bg_color=&#8221;#ffffff&#8221; h_button_border_color=&#8221;#704853&#8243; button_f_size=&#8221;16px&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;30px&#8221;][vc_single_image image=&#8221;29417&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; css=&#8221;.vc_custom_1706034031054{margin-top: 3rem !important;margin-bottom: 10px !important;padding-top: 0px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Check out Nikki\u2019s Instagram post, here\u2026&#8221; font_container=&#8221;tag:p|font_size:30px|text_align:center|line_height:2rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal&#8221;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1684532661690{margin-top: 4rem !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Posts You Might Like:&#8221; font_container=&#8221;tag:p|font_size:25px|text_align:left|line_height:1&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][cesis_line_divider pos=&#8221;cesis_line_d_left&#8221;][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1678481001428{margin-top: 40px !important;background-color: #d1d1d1 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]Use of any Joico products on or by any individuals does not warrant or constitute any endorsement except by official spokespersons and representatives of the brand.[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_custom_heading text=&#8221;Featuring Celebrity Stylist, Nikki Lee, of Nine Zero One Salon&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:center|color:%23666666|line_height:2rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221; css_animation=&#8221;none&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1706034091144{margin-top: 3rem !important;margin-bottom: 3rem !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text] &nbsp; View this post on Instagram &nbsp; A post shared by Nikki Lee | Hairstylist (@nikkilee901) [\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column][vc_custom_heading text=&#8221;Featuring Celebrity Stylist, Nikki Lee, of Nine Zero One Salon&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:center|color:%23666666|line_height:2rem&#8221; 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