{"id":29553,"date":"2024-06-19T09:51:14","date_gmt":"2024-06-19T16:51:14","guid":{"rendered":"https:\/\/www.joico.lat\/?p=29553"},"modified":"2024-06-19T09:52:15","modified_gmt":"2024-06-19T16:52:15","slug":"shiny-hair-hack","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/shiny-hair-hack\/","title":{"rendered":"The Real Scoop on Shiny Hair"},"content":{"rendered":"

[vc_row][vc_column][vc_custom_heading text=”Featuring Joico Brand Storyteller & Blonding Specialist, Olivia Thompson” font_container=”tag:p|font_size:24px|text_align:center|color:%23666666|line_height:2rem” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal” css_animation=”none”][vc_column_text font_size=”18px” line_height=”2rem” css=”.vc_custom_1711407099642{margin-bottom: 0px !important;}”]Ask Joico Brand Storyteller & Blonding Specialist, Olivia Thompson, for the single biggest clue that someone has healthy hair, and she\u2019ll immediately start talking about a mirror-like shine\u2026the kind you only get from good hydration. Today, she\u2019s sharing her own eco-friendly approach that you can try yourself at home (along with some genius cleansing tricks). Glisten up, here: [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1709687156228{margin-top: 3rem !important;margin-bottom: 3rem !important;}” el_class=”swap-col-on-mobile”][vc_column width=”1\/2″][vc_column_text]<\/p>\n

\u201cThe essence of lush, hydrated hair mirrors the vibrancy of a fresh, dew-kissed morning. I like to call it, \u201cNature’s Brilliance” — it’s a celebration of hair that looks and feels naturally beautiful, and shines with health.\u201d \u2013 Olivia Thompson<\/p><\/blockquote>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”29554″ img_size=”full” alignment=”center” style=”vc_box_border” css=””][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1711408641629{margin-top: 3rem !important;margin-bottom: 3rem !important;padding-top: 0px !important;}”][vc_column][vc_custom_heading text=”Olivia\u2019s path to shine\u2026” font_container=”tag:p|font_size:22px|text_align:left|line_height:1.8rem” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal”][vc_column_text font_size=”18px”]It starts with Inner Joi Hydrate<\/strong>, Joico\u2019s brand-new, earth-friendly collection specifically targeted to thirsty hair. Hydrate delivers soft, silky, shiny strands; a surge of moisture; a soothed scalp; and less frizz. The entire Inner Joi line was developed with clean* , animal-test-free ingredients that are 100% vegan:[\/vc_column_text][vc_row_inner][vc_column_inner width=”5\/12″][vc_single_image image=”29556″ img_size=”full” alignment=”center” style=”vc_box_border” css=””][\/vc_column_inner][vc_column_inner width=”7\/12″][vc_empty_space height=”20px”][cesis_icon_paragraph i_size=”20″ i_space=”10″ heading=”You\u2019ll love the fact that the packaging and bottles are sustainable; and using them actually gives back to communities in need.” heading_space=”5″ use_editor=”yes” heading_color=”#505050″ heading_f_size=”20px” heading_f_weight=”300″ heading_l_height=”1.8rem” heading_t_transform=”none” text_f_size=”16px” text_l_height=”1.5″ icon=”fa-check”][\/cesis_icon_paragraph][vc_empty_space height=”20px”][cesis_icon_paragraph i_size=”20″ i_space=”10″ heading=”Packaging that helps save the oceans from harmful plastics.” heading_space=”5″ use_editor=”yes” heading_color=”#505050″ heading_f_size=”20px” heading_f_weight=”300″ heading_l_height=”1.8rem” heading_t_transform=”none” text_f_size=”16px” text_l_height=”1.5″ icon=”fa-check”][\/cesis_icon_paragraph][vc_empty_space height=”20px”][cesis_icon_paragraph i_size=”20″ i_space=”10″ heading=”Formulations that actually nurture the humane treatment of animals.” heading_space=”5″ use_editor=”yes” heading_color=”#505050″ heading_f_size=”20px” heading_f_weight=”300″ heading_l_height=”1.8rem” heading_t_transform=”none” text_f_size=”16px” text_l_height=”1.5″ icon=”fa-check”][\/cesis_icon_paragraph][vc_empty_space height=”20px”][cesis_icon_paragraph i_size=”20″ i_space=”10″ heading=”And even more importantly, Inner Joi\u2019s clean*, naturally derived** ingredients deliver the joi of beautiful hair every single day; along with the confidence that comes from knowing you\u2019re doing something good for your world.” heading_space=”5″ use_editor=”yes” heading_color=”#505050″ heading_f_size=”20px” heading_f_weight=”300″ heading_l_height=”1.8rem” heading_t_transform=”none” text_f_size=”16px” text_l_height=”1.5″ icon=”fa-check”][\/cesis_icon_paragraph][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1709687156228{margin-top: 3rem !important;margin-bottom: 3rem !important;}” el_class=”swap-col-on-mobile”][vc_column][vc_column_text]<\/p>\n

The Hydrate regimen contains apple extract, a naturally derived**, upcycled ingredient that delivers all-day moisture for nourished, healthy-looking hair. \u201cIt helps keep the scalp feeling fresh and replenished,\u201d explains Olivia.<\/p><\/blockquote>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1706049190933{margin-top: 3rem !important;margin-bottom: 10px !important;padding-top: 0px !important;}”][vc_column][vc_custom_heading text=”How to nail super-shiny, healthy hair, Olivia-style\u2026” font_container=”tag:p|font_size:22px|text_align:left|line_height:1.8rem” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1711408666513{margin-bottom: 10px !important;padding-top: 0px !important;}” el_class=”swap-col-on-mobile”][vc_column width=”1\/2″][vc_column_text font_size=”18px” line_height=”1.5rem” css=”.vc_custom_1711407493679{margin-bottom: 0px !important;}”]Use hydrating products and let them go to work:<\/strong> \u201cThe technique behind “Nature’s Brilliance” lies in the thoughtful application of Joico’s Hydrate collection,\u201d explains Olivia. \u201cThe Shampoo and Conditioner work synergistically to infuse each strand with moisture, creating a strong foundation. The leave-in Detangler adds a unique touch by effortlessly unraveling knots and leaving hair silky smooth. It’s not just a routine; it’s a transformative experience for your hair.\u201d[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”29558″ img_size=”full” alignment=”center” style=”vc_box_border” css=””][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1711408676187{margin-top: 3rem !important;margin-bottom: 3rem !important;padding-top: 0px !important;}”][vc_column width=”5\/12″][vc_single_image image=”29560″ img_size=”full” alignment=”center” style=”vc_box_border” css=””][\/vc_column][vc_column width=”7\/12″][vc_column_text font_size=”18px” line_height=”1.5rem” css=”.vc_custom_1711407537097{margin-bottom: 0px !important;}”]Make sure hair gets squeaky clean:<\/strong> \u201cMy rule of thumb is if my hair has gone three to four days without a shampoo, I wash twice. Anything beyond four days and I will wash my hair three times to ensure the hair is squeaky clean. Hair will feel so fresh, too!\u201d[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1711408690783{margin-top: 3rem !important;margin-bottom: 3rem !important;padding-top: 0px !important;}” el_class=”swap-col-on-mobile”][vc_column width=”1\/2″][vc_column_text font_size=”18px” line_height=”1.5rem” css=”.vc_custom_1711407570114{margin-bottom: 0px !important;}”]Take advantage of the wholesome approach:<\/strong> \u201cInner Joi Hydrate is a rejuvenating choice with 86% naturally-derived** ingredients, offering a wholesome experience for your hair. After using it, both hair and scalp feel refreshed, thanks to its gentle cleansing formula that avoids the discomfort of a tight scalp. The shampoo is free of SLS\/SLES sulfates***, underlining its commitment to quality and care,\u201d explains Olivia.[\/vc_column_text][vc_empty_space height=”20px”][cesis_button button_text=”INNERJOI Hydrate” link=”\/en\/innerjoi\/” button_size=”cesis_button_custom” button_width=”220px” button_border=”1″ button_radius=”3″ button_text_color=”#ffffff” button_bg_color=”#4b848e” button_border_color=”#4b848e” h_button_text_color=”#4b848e” h_button_bg_color=”#ffffff” h_button_border_color=”#4b848e” button_f_size=”16px”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”29562″ img_size=”full” alignment=”center” style=”vc_box_border” css=””][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1711408701802{margin-top: 3rem !important;margin-bottom: 3rem !important;}”][vc_column][vc_custom_heading text=”Watch Olivia DIY the routine on her own hair\u2026” font_container=”tag:p|font_size:30px|text_align:center|line_height:2rem” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][\/vc_column][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][vc_column_text]<\/p>\n

\n
\n

 <\/p>\n

\n
<\/div>\n
\n
<\/div>\n
<\/div>\n<\/div>\n<\/div>\n
<\/div>\n
<\/div>\n
\n
View this post on Instagram<\/div>\n<\/div>\n
<\/div>\n
\n
\n
<\/div>\n
<\/div>\n
<\/div>\n<\/div>\n
\n
<\/div>\n
<\/div>\n<\/div>\n
\n
<\/div>\n
<\/div>\n
<\/div>\n<\/div>\n<\/div>\n
\n
<\/div>\n
<\/div>\n<\/div>\n

 <\/p>\n

A post shared by Joico (@joico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n