{"id":30034,"date":"2024-09-10T09:53:26","date_gmt":"2024-09-10T16:53:26","guid":{"rendered":"https:\/\/www.joico.lat\/?p=30034"},"modified":"2024-09-10T09:53:26","modified_gmt":"2024-09-10T16:53:26","slug":"inner-joi-strengthen-shampoo-conditioner-good-housekeeping-winner","status":"publish","type":"post","link":"https:\/\/www.joico.lat\/en\/inner-joi-strengthen-shampoo-conditioner-good-housekeeping-winner\/","title":{"rendered":"Good Housekeeping Winner! Inner Joi Strengthen Shampoo and Conditioner"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: 3rem !important;}&#8221;][vc_column][vc_single_image image=&#8221;30035&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221; css=&#8221;.vc_custom_1725900492803{margin-bottom: 10px !important;}&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: 3rem !important;}&#8221;][vc_column][vc_column_text font_size=&#8221;22px&#8221; line_height=&#8221;26px&#8221; css=&#8221;.vc_custom_1717442914251{margin-bottom: 0px !important;}&#8221;]\u201c<strong>It scored best for thorough cleansing, making hair feel stronger\u2026<\/strong>\u201d reported the editors of Good Housekeeping, who gave Inner Joi Strengthen Shampoo and Conditioner their coveted Seal, AND a spot in the magazine\u2019s 2024 Beauty Awards.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: 3rem !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/C0zPMLPLsQN\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/C0zPMLPLsQN\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Joico (@joico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1713822361595{margin-top: 3rem !important;margin-bottom: 1rem !important;border-radius: 3px !important;}&#8221; el_class=&#8221;swap-col-on-mobile&#8221;][vc_column][vc_custom_heading text=&#8221;Meet the Shampoo and Conditioner duo that just won Good Housekeeping\u2019s Seal\u2026&#8221; font_container=&#8221;tag:p|font_size:26px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221; css=&#8221;.vc_custom_1717438258776{margin-top: 0px !important;margin-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;10px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;30039&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221; css=&#8221;.vc_custom_1725900603593{margin-bottom: 10px !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text font_size=&#8221;18px&#8221; line_height=&#8221;22px&#8221; css=&#8221;.vc_custom_1717439936638{margin-bottom: 0px !important;}&#8221;]Inner Joi Strengthen Collection bolsters weak hair with sustainably sourced Coconut and Abyssinian Oils \u2013 designed to help repair damage, while leaving hair soft, bouncy, and shiny, with reduced frizz.[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_custom_heading text=&#8221;Here\u2019s why you\u2019ll love it:&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal&#8221; css=&#8221;.vc_custom_1717441074462{margin-top: 0px !important;margin-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text font_size=&#8221;16px&#8221; css=&#8221;.vc_custom_1717438356864{margin-bottom: 10px !important;}&#8221;] \u2022 Strengthens hair &amp; reduces breakage*<br \/>\n\u2022 Helps repair damaged hair*<br \/>\n\u2022 Leaves hair feeling soft with bouncy movement<br \/>\n\u2022 Features responsibly sourced, vegan formulas, 90%+ naturally-derived** ingredients[\/vc_column_text][vc_empty_space height=&#8221;10px&#8221;][vc_column_text font_size=&#8221;12px&#8221; line_height=&#8221;14px&#8221; css=&#8221;.vc_custom_1717438372988{margin-bottom: 10px !important;}&#8221;]*Against combing breakage on damaged hair vs. a non-conditioning shampoo<br \/>\n**According to Global ISO 16128 Standard, 90%+ naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90% of the formulas[\/vc_column_text][vc_empty_space height=&#8221;10px&#8221;][cesis_button button_text=&#8221;Shop Strengthen Shampoo &amp; Conditioner&#8221; link=&#8221;https:\/\/www.amazon.com\/Joico-Strengthen-Conditioner-Color-Treated-Naturally-Derived\/dp\/B0CCSN21RG\/ref=sr_1_&#8221; target=&#8221;_blank&#8221; button_size=&#8221;cesis_button_custom&#8221; button_width=&#8221;220px&#8221; button_border=&#8221;1&#8243; button_radius=&#8221;3&#8243; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#d55957&#8243; button_border_color=&#8221;#d55957&#8243; h_button_text_color=&#8221;#d55957&#8243; h_button_bg_color=&#8221;#ffffff&#8221; h_button_border_color=&#8221;#d55957&#8243; button_f_size=&#8221;16px&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: 3rem !important;}&#8221;][vc_column][vc_single_image image=&#8221;30041&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221; css=&#8221;.vc_custom_1725900696057{margin-bottom: 10px !important;}&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1713821015079{margin-top: 3rem !important;margin-bottom: 1rem !important;border-radius: 3px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;What GH magazine\u2019s editors and lab results had to say\u2026&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css=&#8221;.vc_custom_1717438487491{margin-top: 0px !important;margin-bottom: 10px !important;}&#8221;][vc_empty_space height=&#8221;10px&#8221;][cesis_testimonials style=&#8221;cesis_tm_13&#8243; testimonials=&#8221;%5B%7B%22t_content%22%3A%22%E2%80%9CThis%20plant%20oil%E2%80%93infused%C2%A0Joico%20pair%20excelled%20across%20the%20board%2C%20simultaneously%20strengthening%20and%20volumizing.%E2%80%9D%22%2C%22layout%22%3A%22full%22%7D%2C%7B%22t_content%22%3A%22%E2%80%9CLab%20Results%3A%C2%A0It%20scored%20best%20for%20thorough%20cleansing%2C%20making%20hair%20feel%20stronger%20and%20more%20manageable%2C%20adding%20fullness%20and%20being%20gentle%20on%20color.%E2%80%9D%22%2C%22layout%22%3A%22full%22%7D%2C%7B%22t_content%22%3A%22%E2%80%9CMy%20hair%20is%20so%20much%20healthier%20after%20using%20these%2C%E2%80%9D%20a%20tester%20noted.%22%2C%22layout%22%3A%22full%22%7D%5D&#8221; nav_align=&#8221;cesis_owl_nav_center&#8221; scroll=&#8221;yes&#8221; speed=&#8221;2000&#8243; css_animation=&#8221;fadeIn&#8221;][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div id=\"twenty20-1\" class=\"twenty20\" style=\"width: 100% !important; clear: both;\"><div class=\"twentytwenty-container twenty20-1 \"><img decoding=\"async\" src=\"https:\/\/www.joico.lat\/wp-content\/uploads\/2024\/04\/strengthen-slider-before-c-1.jpg\" alt=\"innerjoi strengthen shampoo hair model before\" \/><img decoding=\"async\" src=\"https:\/\/www.joico.lat\/wp-content\/uploads\/2024\/04\/strengthen-slider-after-c-1.jpg\" alt=\"innerjoi strengthen shampoo hair model after\" \/><\/div><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1717442769650{margin-top: 3rem !important;border-radius: 3px !important;}&#8221; el_class=&#8221;swap-col-on-mobile&#8221;][vc_column][vc_custom_heading text=&#8221;How to use the duo\u2026&#8221; font_container=&#8221;tag:p|font_size:26px|text_align:left|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:500%20bold%20regular%3A500%3Anormal&#8221; css=&#8221;.vc_custom_1717439513264{margin-top: 0px !important;margin-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text font_size=&#8221;20px&#8221; line_height=&#8221;24px&#8221; css=&#8221;.vc_custom_1717441819221{margin-bottom: 10px !important;}&#8221;]<strong>Step 1:<\/strong> Cleanse with Strengthen Shampoo \u2013apply to wet hair, lather, rinse.[\/vc_column_text][vc_video link=&#8221;https:\/\/www.youtube.com\/watch?v=Js0RQDVwaI8&amp;ab_channel=Joico&#8221; css=&#8221;&#8221;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text font_size=&#8221;20px&#8221; line_height=&#8221;24px&#8221; css=&#8221;.vc_custom_1717441826499{margin-bottom: 10px !important;}&#8221;]<strong>Step 2:<\/strong> Moisturize with Strengthen Conditioner \u2013 apply to clean, damp hair; leave in 1 minute, rinse.[\/vc_column_text][vc_video link=&#8221;https:\/\/www.youtube.com\/watch?v=UdjcuwQXM6k&amp;list=PLwFcJWtxSZMSDZ3XIlv-nu8h0455yOPKQ&amp;index=10&amp;ab_channel=Joico&#8221; css=&#8221;.vc_custom_1717442782381{margin-bottom: 10px !important;}&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1717442835025{margin-top: 3rem !important;margin-bottom: 3rem !important;padding-top: 30px !important;padding-bottom: 30px !important;background-color: #d55957 !important;border-radius: 3px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Tried Inner Joi Strengthen collection? Love it? Tag<strong>@joico<\/strong> on social\u2026we want to hear from you!&#8221; font_container=&#8221;tag:p|font_size:24px|text_align:center|color:%23ffffff|line_height:1.8rem&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal&#8221; css=&#8221;.vc_custom_1717439898099{margin-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1684532661690{margin-top: 4rem !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Posts You Might Like:&#8221; font_container=&#8221;tag:p|font_size:25px|text_align:left|line_height:1&#8243; text_transform=&#8221;cesis_text_transform_uppercase&#8221; use_theme_fonts=&#8221;yes&#8221;][cesis_line_divider pos=&#8221;cesis_line_d_left&#8221;][vc_column_text css=&#8221;&#8221;][\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: 3rem !important;}&#8221;][vc_column][vc_single_image image=&#8221;30035&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_border&#8221; css=&#8221;.vc_custom_1725900492803{margin-bottom: 10px !important;}&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: 3rem !important;}&#8221;][vc_column][vc_column_text font_size=&#8221;22px&#8221; line_height=&#8221;26px&#8221; css=&#8221;.vc_custom_1717442914251{margin-bottom: 0px !important;}&#8221;]\u201cIt scored best for thorough cleansing, making hair feel stronger\u2026\u201d reported the editors of Good Housekeeping, who gave Inner Joi Strengthen Shampoo and Conditioner their coveted Seal, AND a spot in the magazine\u2019s 2024 Beauty Awards.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1716924926497{margin-bottom: [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":30037,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[101,100],"tags":[],"class_list":["post-30034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-everyday-joi","category-hair-tips"],"_links":{"self":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts\/30034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/comments?post=30034"}],"version-history":[{"count":0,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/posts\/30034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media\/30037"}],"wp:attachment":[{"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/media?parent=30034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/categories?post=30034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joico.lat\/en\/wp-json\/wp\/v2\/tags?post=30034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}