Roller Lights20200428111018
Roller Lights
April 28, 20200 comments
Passionate. Bold. Spiritual. Dynamic. Open your mind and heart to unlimited creative possibilities with Love Aura, a sparkling new Color Intensity® co...
Crème Soda Technique20200427151036
Crème Soda Technique
Unlock hair’s youth potential with NEW Natural Natural Gold shades from LumiShine® YouthLock -Joico’s first collagen-infused permanent crème color. 100...
Gray Away Overlay20190816094327
Gray Away Overlay
Unlock hair’s youth potential with NEW LumiShine® YouthLock, Joico’s first collagen-infused permanent crème color. Harnessing the fountain of youth-li...
3 Stunning Color Looks That Will Really Impress Your Clients20190719105557
3 Stunning Color Looks That Will Really Impress Your Clients
Cherry — Color IntensityColor Morphing techniquePhoto by @davidarnalteam for @esteticamagazine / Produced by @sergibancellsFORMULASStarting Level: 7Pr...
Keep Dimensional Highlights Truly Damage Free20190715172653
Keep Dimensional Highlights Truly Damage Free
Formula by @jessicascotthhair at Jessica Scott Salon View this post on Instagram A post shared by Jessica Scott Santo (@jessicascotthair) on...
Creating Color: A Sit Down Chat with Larisa Love20190628105536
Creating Color: A Sit Down Chat with Larisa Love
Tell us about the evolution of this look and your tour. Where, what, why?This look was created on my Joico Europe tour, which included visits to Manch...
The Scoop: Larisa Love’s ‘Pick-Me-Up’ Technique20190515120937
The Scoop: Larisa Love’s ‘Pick-Me-Up’ Technique
We sat down for a convo with our super-fun (and uber-creative) Brand Ambassador after the show, to get the full download on the excitement and artistr...
Fire Red Quick Melt20190507115636
Fire Red Quick Melt
This technique is a color blocking-melting hybrid that provides an easy roadmap for wow-worthy color. Pair it with new LumiShine Powerhouse Reds, and ...
Love Dip20190506104933
Love Dip
Our lively LoveFest Collection, a duo of 2 utterly cool, creative shades that harmonize perfectly with your most imaginative looks. Introducing the st...
The Social Ladder: Chad Demchuk20190402073021
The Social Ladder: Chad Demchuk
April 2, 20190 comments
CHAD DEMCHUK, Joico International Guest Artist, Dallas, TXBragging rights: 2018 Joico Most Creative Guest Artist; 2018 Contessa International Stylist ...