Why It’s Smart To Be Collagen Bound20220913114813
Why It’s Smart To Be Collagen Bound
September 13, 20220 comments
COLLAGEN BOUNDCollagen: It’s in your body…your face masks…your smoothies…and now – thanks to Joico’s new YouthLock Care collection -- your hair. Find ...
The Brand-New Rescue For Hair of Any Age20220906092302
The Brand-New Rescue For Hair of Any Age
September 6, 20220 comments
THE YOUTHLOCK GENERATION Moms and daughters dancing on TikTok. Twentysomethings with elaborate, serum-filled skincare routines. 60-year-old women runn...
Do You Have Curl Confidence?20220830132643
Do You Have Curl Confidence?
August 30, 20220 comments
THE CARE AND KEEPING OF CURLSFeaturing Joico Global Brand Artistic Director, Richard Mannah“Soft and controlled curls are always the goal,” says Joico...
Three Blonde Hair Hacks That Change The Game20220825122606
Three Blonde Hair Hacks That Change The Game
August 25, 20220 comments
HOW TO HANDLE PURPLEWith Joico Global Brand Storyteller, Olivia SmalleyWant your blonde hair to be the very best it can be? Just follow the lead of Jo...
The Big Blonde Life User Guide!20220824152244
The Big Blonde Life User Guide!
August 24, 20220 comments
THE BIG BLONDE LIFE GUIDEFeaturing Joico Global Brand Storyteller, Olivia SmalleyJoico Global Brand Storyteller, Olivia Smalley, loves to live the Blo...
Want Gorgeous Hair? Try the “Shampoo Juggle”20220824133945
Want Gorgeous Hair? Try the “Shampoo Juggle”
August 24, 20220 comments
THE SHAMPOO JUGGLEFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Would you wear a puffer coat in the middle of summer?Go out in a tank top i...
This or That? The Air-Dry/Blow-Dry Challenge20220824115653
This or That? The Air-Dry/Blow-Dry Challenge
August 24, 20220 comments
AIR DRY VS BLOW DRYDo you know when to blow? And when to go heat free? We’re putting Dream Blowout Protection Crème and Zero Heat Air Dry Crème in the...
Try This Next-Day Curl Hack…20220503121817
Try This Next-Day Curl Hack…
May 3, 20220 comments
Featuring Global Brand Storyteller, Olivia SmalleyEver wake up and realize yesterday’s curls have basically gone limp? Time for a quick-and-easy fix f...
The Secret To Using Purple Shampoo20220503114801
The Secret To Using Purple Shampoo
May 3, 20220 comments
THE PURPLE SHAMPOO TRICKFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Just when you thought you knew everything there was to know about pur...
This DIY Hairdo Quickly Morphs From Beach To Night20211112165021
This DIY Hairdo Quickly Morphs From Beach To Night
November 12, 20210 comments
BEACH HAIR TO NIGHT WEARWith Joico Celebrity Artist, Jill Buck, of 901 SalonHERE'S THE MORNING VERSIONFrench braids can be confounding; but this super...